https://so04.tci-thaijo.org/index.php/NCRJ/issue/feed NIDA Case Research Journal 2024-04-05T14:34:44+07:00 Duangratchanee Tengsakul [email protected] Open Journal Systems <p>NIDA Case Research Journal’s main objective is to publish high quality, double blind peer-review papers using at least three referees, previously unpublished case studies both teaching case and research case -- preferred but not required to be in the context of Thailand and should be archival or field based research. The main theme of case studies published in NIDA Case Research Journal relates to development administration.</p> <p><strong>ISSN 2822-0978</strong> <strong>(Online)</strong></p> https://so04.tci-thaijo.org/index.php/NCRJ/article/view/268941 Engaging the youth through public-sector innovation labs: Insights from Innovation Lab cases in Thailand and the Philippines 2023-12-04T13:11:19+07:00 Antonio Jr. Salazar [email protected] Noe John Joseph Sacramento [email protected] <p style="font-weight: 400;">This paper investigates youth participation in public sector innovation labs PSI Labs in Thailand and the Philippines specifically analyzing two cases—the Chiang Mai City Lab in Thailand and the Youth Social Innovation Lab (YSIL) in the Philippines. Public policy literature on PILs considers public innovation labs as a space and medium for co-design, co-learning, and co-implementation of policies. In Southeast Asia, PSI Labs have become a unique strategy in addressing social problems. Some of these PSI labs were designed to promote youth participation—digital natives who have the energy and the stakes to address concerns in the public sector. However, understanding how these spaces enable youth participation in engaging the public sector is limited. To address this gap in literature, this paper explored how the youth are engaged and empowered to participate in addressing public problems. Drawing from existing literature on youth involvement in policy processes, we scrutinized the Chiang Mai City Lab and YSIL, exploring how these innovation labs foster and leverage youth participation. Using lesson drawing as an analytical lens, we examined policy documents, program designs, and relevant secondary literature. Our findings reveal a diverse range of strategies employed to engage youth and integrate their perspectives in addressing public problems. The study also highlighted how digitalization played a crucial role in furthering youth participation. Overall, this research provides nuanced insights into the dynamics of public sector innovation labs, emphasizing their transformative potential as platforms for youth-driven policy development.</p> 2024-02-27T00:00:00+07:00 Copyright (c) 2024 NIDA Case Research Journal https://so04.tci-thaijo.org/index.php/NCRJ/article/view/268595 Quantification and Seasonal Characterization of Solid Waste at Sukorn Island, Andaman Sea, Southern of Thailand 2023-11-17T17:17:49+07:00 Kannika Ruangdej Chaosuansreecharoen [email protected] Ancharee Pongkaset [email protected] Thanapanan Akharawirawat [email protected] Saowalak Kongsanit [email protected] Wittaya Hlupo [email protected] Paiboon Chaosuansreecharoen [email protected] <p style="font-weight: 400;">This study investigates the quantification and seasonal patterns of solid waste at Koh Sukorn beaches, Trang Province. Solid waste was sampled in a 10x10 meter area, with each piece collected within 100 square meters. Waste was categorized into general, recyclable, and hazardous types. Data from rainy (May 25, 2022) and dry (November 29, 2022) seasons were analyzed using Student’s t-test. Average solid waste during rainy and dry seasons was 0.43 kg/m2 and 0.22 kg/m2, respectively. Rainy season waste (Mean = 0.43, SD = 0.33) significantly exceeded dry season waste (Mean = 0.22, SD = 0.16) at p &lt; 0.02. Highest waste quantities were at Haad Lo Yai and Haad Sai Yao. Recyclable waste, mainly plastic products like fishing gear, bottles, and bags, was prominent. During monsoon seasons, waste washed into the sea often returns to Sukron beaches, particularly the Andaman Coastal Region. This underscores the persistent issue of plastic pollution in Thailand's marine environment. Strengthening law enforcement against fishing gear dumping and raising international awareness are recommended.</p> 2024-02-27T00:00:00+07:00 Copyright (c) 2024 NIDA Case Research Journal https://so04.tci-thaijo.org/index.php/NCRJ/article/view/268619 Defective Coffee Beans Reduction: A Case Study of Small-scale Coffee Beans Production in Shan State, Myanmar 2024-02-01T22:27:49+07:00 Ah Soet [email protected] <p style="font-weight: 400;">The main objectives of this case study on coffee production are to identify the underlying reasons for the high defect rates of coffee green beans and to find out the most efficient ways to address the issue, make it better and more durable, and implement the solution within the company. One of the main issues faced by Jadae Akha Coffee is the high rate of defects in coffee beans caused by poor farming techniques, lack of equipment, inexperienced workers, and insufficient handling experience of hulling machines, which has a substantial negative impact on the quality of sustainable production as well as marketability. Through the development of standardized handling procedures and the provision of the necessary training to farmers and employees, the defect rate decreased from 25.09% to 9.83%. The company must maintain the progress even though the percentage is declining in order to avoid a repeat of the problem and the researcher also offered recommendations for developing a long-term strategy for the operational enhancement of the firm as well as a roadmap for improvement.</p> 2024-02-27T00:00:00+07:00 Copyright (c) 2024 NIDA Case Research Journal https://so04.tci-thaijo.org/index.php/NCRJ/article/view/268755 Exploring Indicators of Relational Capital and Environmental Forces in Marketing Model Impacting Sports Sponsorship 2024-02-08T15:20:30+07:00 Pongsakorn Chunphiphatphong [email protected] <p style="font-weight: 400;">Indicators of the relational capital and environmental forces in the marketing scenario explored in the study were surveydevelopment for Thailand’s corporate businesses through relational capital. The inclusive research objective was the development and validity check of a marketing model impacting sports sponsorship from 645 marketing executives on sports sponsorship. The statistics of SPSS (16.0) and Amos (6.0) analysis were used for interpretation. They used descriptive statistics and the techniques of CFA and PLS in the research study. Scenario findings indicate that the relational capital and environmental forces model in marketing were aligned with historical academic reviews comprising 43 indicators. Each factor has a constructed validity value that passed more than 0.60, and the extract validity constructed reliability value passed more than 0.40. Finding indicators expected to support the path to sports sponsorship success locally, regionally, and globally through relational and environmental strategies. Overall, relational capital and environmental forces in marketing had a significant effect on performance. The findings might help stakeholders implement relational and environmental marketing properly and reallocate resources appropriately.</p> 2024-02-27T00:00:00+07:00 Copyright (c) 2024 NIDA Case Research Journal