CHALATHARN, I.; CHARUTAWEPHONNUKOON, P. The Influence of Marketing Mix and Brand Equity on Purchasing Decision of UNIQLO Casual wear Through online Channel of Consumer in Thaland. Journal of the Association of Researchers, [S. l.], v. 26, n. 1, p. 16–30, 2021. Disponível em: https://so04.tci-thaijo.org/index.php/jar/article/view/248953. Acesso em: 9 oct. 2026.