Journal of the Association of Researchers

The Study of Achievement on Learning English Grammar on Present Simple Tense vs Present Continuous Tense by Using Infographic for Mathayomsuksa 4 Students.

Jindaporn Moonkunta — 2026-07-11

This research article had objectives of this research were 1) to compare English grammar

achievement on present simple vs present continuous tense by using infographic for Mathayom 4 students 2) to study the opinions of Mathayom 4 students in English grammar on present simple vs present continuous tense by using infographic. The sample group used in the research is 200 Mathayom 4 students who were studying in the first semester of the academic year 2023 at the Demonstration School of Ramkhamhaeng University by using sample random sampling. The research tools consisted of The results are presented using descriptive statistics 1) infographic 2) an English grammar achievement test, 20 multiple choice questions, 3) a questionnaire on students' opinions on infographic. Statistics used in data analysis are mean, standard deviation and Paired - Sample t - test statistics. The result of the research found that :1. Achievement in English grammar on present simple vs. present continuous tense by using the infographic for Mathayom 4 students was found that the achievement of students after studying was higher than before studying at a statistical significance at the .05 level. 2. Students' opinions in English grammar on present simple vs present continuous tense by using infographic at a high level. Suggestions for applying the research findings: 1. Before using printed infographics, it is important to understand the learning objectives in order to explain them more clearly with the media. 2. Other types of infographics should be developed for use in teaching to keep up with the times.

Mobile Banking User Loyalty in Northern Thailand in the Digital Era: The Effects of E-Service Quality, Technology Acceptance, and Trust

Amornrat Sriwiroj — 2026-07-15

Mobile banking has become an important channel for financial transactions in the digital era. Intensifying competition among commercial banks and digital financial service providers has raised users’ expectations regarding service quality, security, ease of use, and system reliability. Examining the relationships among e-service quality, technology acceptance, trust, and user loyalty is therefore essential for developing effective mobile banking service strategies among commercial banks. This study aimed to examine the effects of e-service quality on technology acceptance, trust, and user loyalty; investigate the effects of technology acceptance and trust on user loyalty; and analyze the roles of technology acceptance and trust as mechanisms linking e-service quality to user loyalty. A quantitative research design was employed. Data were collected through a questionnaire survey of 450 mobile banking users of commercial banks in Northern Thailand. The data were analyzed using structural equation modeling. The results showed that the proposed research model demonstrated an acceptable fit with the empirical data. E-service quality had positive effects on technology acceptance and trust, while technology acceptance and trust had positive effects on user loyalty. However, e-service quality did not have a direct effect on user loyalty. These findings indicate that e-service quality serves as an antecedent factor that enhances users’ perceptions of the usefulness, ease of use, and reliability of mobile banking services. These perceptions, in turn, foster technology acceptance and trust, which function as key mechanisms for building user loyalty.

Patience Capital in the Cultivation of Top Innovative Undergraduate Talents: A Four-Dimensional Analytical Framework

Wang Bingxue — 2026-07-23

The cultivation of top innovative talents has become the strategic core of building a powerful countrythrough higher education in the new era. However, the efficiency paradox between resource input and talent output has long plagued educational practice, whose deep root lies in the absence of a patience logic in the training system. As an economic concept, patience capital emphasizes long-term investment, risk tolerance, and strategic commitment, which is highly consistent with the growth law of top innovative talents. Using the conceptual research method, this study introduces patience capital into the field ofeducation, defines the concept of patience capital in the context of top innovative talentcultivation, and constructs a four-dimensional analytical framework consisting of temporal resources, error-tolerant resources, relational resources, and cultural resources. Applying this framework to examine the current situation of top innovative talent cultivation in China, we can see dilemmas such as accelerationism squeezing the cultivation cycle, performatism dispelling the spirit of exploration, instrumentalization of teacher-studentrelationships, and superficial coating of growth culture. To solve these dilemmas, we can systematically reconstruct the system from four dimensions: time perspective, evaluation perspective, teacher-student perspective, and resource perspective, promoting the shift of talent cultivation from a hot money logic to a patience logic and moving toward a nurturing cultivation model. For University Administrators Substantially promote flexible schooling reform and extend the evaluation cycle to the whole undergraduate period.Establish a “valuable failure” identification mechanism to provide institutional tolerance for high-risk exploration.Invest in teacher-student relationship construction, reduce supervisors ’ burdens, and create non-utilitarian dialogue space.

Quality of Work Life and Performance : A Case study of the Royal Thai Armed Forces Headquarters

Rujikorn Osathananda — 2026-07-26

This Research article had objectives of this research are to examine the quality of work life and performance of Government Personnel in Royal Thai Armed Forces Headquarters, and to propose guidelines for developing performance. A quantitative research methodology was employed, using questionnaire to collect data from 250 Samples who is personnel of the Royal Thai Armed Forces Headquarters. Analysis and summarizing data using descriptive statistic and inferential analysis. The study found that the level of quality of work life was at the high level. The aspect of Constitutionalism has the highest average score, followed by adequate and fair compensation, while competency development was the lowest average scores. The level of performance of Government Personnel in Royal Thai Armed Forces Headquarters is also at a high level, and the resource efficiency in the workplace had the highest average score, followed by workload, and working time was the lowest. The study results on the relationship between work-life quality and work performance of personnel in the Royal Thai Armed Forces Development Command (RTARC) found that the relationship between quality of life, job security, and career advancement shows a higher correlation with job performance than other aspects, at a statistical significance level of 0.05. Therefore, managers, supervisors, and relevant agencies should consider enhancing quality of life to align with the needs of their personnel. This will lead to improved job performance, contributing to society, the community, and the nation in a strong and sustainable manner, in accordance with the organization's mission.

Policy and Machanisms for Promoting Investment in Special Economic Zones for Sustainable and Equitable Development : A Case Study of the Eastern Economic Corridor Area

Danupol Uampittaya — 2026-07-31

This Research Article had objectives of this research were to study and analyze the characteristics, concepts, and limitations of investment promotion policies and mechanisms in the Eastern Economic Corridor (EEC) that contribute to sustainable and equitable development in the economic, social, and environmental dimensions. This will provide information to guide the design of sustainable and equitable investment promotion policies and mechanisms. A qualitative research methodology was employed, using interviews to collect data from 3 groups, 25 key informants who selected by purposive sampling from policymakers, practitioners, and stakeholders involved in promoting investment in the EEC area. These informants represented government agencies, the private sector, and local communities, and were selected using purposive sampling. The interview results were then analyzed and summarized to achieve the research objectives. The study found that the the investment promotion policies and mechanisms in the EEC have three key strengths: clear supporting laws granting special powers to administrative agencies, a strategic location with comprehensive transportation systems, and the reduction of bureaucratic procedures through a One Stop Service system. Key limitations include policy discontinuity when governments change, fragmented interagency, and public participation that remains at the level of mere listening rather than empowering collective decision-making. These factors hinder sustainable development, particularly economic, due to the concentration of benefits and the lack of systematic attention to participation and changes in community lifestyles.

Desirable future leadership competencies of military leaders : A Case study of the Royal Thai Armed Forces Headquarters

Surasit Thanadtang — 2026-07-31

The objectives of this research are to examine the gab of desirable future leadership competencies and current leadership competencies of military leaders of the Royal Thai Armed Forces Headquarters, and to propose guidelines for developing future military leadership competencies. A qualitative research methodology was employed, using in-depth semi-structured interviews. The key informants consisted of 15 people; to reach conclusions in accordance with the established research objectives, the study results are presented in a descriptive format. The findings indicate that the gap between the desired competencies and the current competencies of high-ranking military leaders in the Royal Thai Armed Forces Headquarters stems from differences in leadership competencies based on rank and role. The most essential desired competency for the rank of General is to serve as a role model for subordinates, guiding them towards the right path. Key competencies include communication and the art of clarifying complex issues for subordinates, encompassing knowledge, skills, and their application. Therefore, the approach to developing these key competencies involves enhancing awareness and capabilities in knowledge, skills, and their application to create a positive example for subordinates. For the most essential desired competency, the key development approach is training and motivational processes to build confidence and trust among followers, enabling them to effectively apply their knowledge and skills.

Relationship Between Public Service Quality and Service Efficiency of A Municipality in Nakhon Ratchasima Province

Natee Phattharthanasirikun — 2026-07-31

This study aims to 1) investigate the level of public opinion on the quality of public Services provided by a Municipality, Nakhon Ratchasima Province, 2) examine the relationship between Service quality and the efficiency of public Services provided by a Municipality, Nakhon Ratchasima Province, and a quantitative research method was employed, collecting data from a sample group of 400 citizens who use Services provided by Buayai Municipality. The data was analyzed using descriptive statistics, including frequency, mean, standard deviation, and hypothesis testing for variable differences, as well as LSD pairwise comparisons. -The study found that the majority of respondents placed the highest opinion on the quality of services in terms of the reputation and reliability of a Municipality's services (mean = 4.08, standard deviation = 0.805). The next most important factor was accessibility and flexibility of the Services provided (mean = 4.07, standard deviation = 0.721), while the least important factor was the reputation and reliability of a Municipality's services (mean = 3.93, standard deviation = 0.729). The overall efficiency of public Services at a Municipality was rated as high (mean = 3.97, standard deviation = 0.765), with progressive Service delivery receiving the highest average rating (mean = 4.04, standard deviation = 0.797). The results of the relationship analysis between Service quality and public Service efficiency at a Municipality indicated a high to very high positive correlation at a statistical significance level of 0.05. Specifically, Service quality in terms of reputation and reliability showed a higher positive correlation than other aspects (r = .953*). Therefore, relevant agencies should continuously enhance the image and reputation through improved Service efficiency.

Administration Development of Leave Your Home with the Police Project

Natee Phattharthanasirikun — 2026-08-02

This Research article study aims to 1) analyze the management of the Vacation Home Watch Program, 2) examine the problems and obstacles in managing the program, and 3) propose guidelines for improving the management of the program. The research adopts a qualitative approach, data collection which are documentary research and in-depth interviews from 3 groups 15 purposively selected informants. The data were analyzed in accordance with the research objectives. Analyze and present the results descriptively. The findings reveal that 1) the program is managed through a relatively complex structure, involving centralized decision-making and policy direction from senior leadership, and faces a number of administrative challenges; 2) several key problems obstruct effective service delivery, including frequent changes in leadership, a lack of integrated use of technology in operations, limited manpower, and communication constraints that delay reporting to both supervisors and the public. These issues prevent the program from achieving its full potential in serving both the organization and the public; and 3) the Royal Thai Police should ensure continuity in managing the program, even when leadership changes occur, by incorporating it into formal operational plans. Greater participation from communities and the public should be encouraged at all stages, along with the integration of modern technology and the development of user-friendly applications to align with current needs.

Enhancing Cultural Tourism Communication through the Promotion and Development of English Language Communication Patterns

Sumalee anawutkatiworakul — 2026-08-10

This Research article had objective of this research was to develop English communication skills for cultural tourism. The sample group consisted of 39 Mathayomsuksa 1 students from Wat Sothonwararam Worawihan School, Na Mueang Sub-district, Mueang District, Chachoengsao Province, selected through simple random sampling. The experimental design employed a pre-test and post-test model, conducted over a period of six weeks, with one session per week, totaling six sessions. The research instruments included lesson plans, questionnaires, and a 60-item multiple-choice English proficiency test. Data were analyzed using basic statistics such as percentage, mean, and standard deviation, and the mean scores before and after the experiment were compared using a dependent t-test. The findings revealed that the students who received the instructional intervention to enhance their English communication skills for cultural tourism showed no statistically significant difference between their pre-test and post-test scores (t (38) = 1.178, p = 0.246 > 0.05). The mean of pre-test score was 20.97 (SD = 8.19), while the mean of post-test score was 19.21 (SD = 9.16). Suggestions 1)A comparative study should be conducted by separating learners into three ability groups: high-achieving, average-achieving, and low-achieving. 2)A control group should be used for comparative study. 3)The duration of the experiment should be increased. 4)The methods for evaluating student performance should be diversified. 5)The vocabulary and content in English communication related to cultural tourism are quite difficult; therefore, this study should be conducted with higher-level students, such as those in the second or third year of secondary school.

A Study of The Concepts and Creative Process of The Contemporary Thai Dance Performance “Nattayasamphan song Phaendin”

Virasit Sugsomchit — 2026-08-10

This academic article aims to study the creative process of the contemporary dance performance "Dance Connection: Two Lands, One Culture" by applying fundamental Thai dance terminology to the performance design. The goal is to convey knowledge of Thai dance to dance students at the College of Music and Dance, Guangxi Normal University of Science and Technology, People's Republic of China, through hands-on learning and cultural exchange. The researcher studied relevant documents, concepts, and theories related to Thai dance, fundamental dance terminology, choreography, and the concepts of hands-on learning and cultural exchange. Appropriate fundamental dance terminology was then analyzed and selected for designing contemporary dance movements. Performance elements such as formations, costumes, and music were also designed to reflect the identity of Thai dance and the cultural relationship between Thailand and the People's Republic of China. Presented in a descriptive manner. The results show that the performance "Dance Connection: Two Lands, One Culture" effectively conveyed knowledge of Thai dance to Chinese students. Performers understood the basic principles of Thai dance movement and could perform movements in accordance with the music and performance style. Furthermore, the hands-on learning process promoted experiential learning and fostered cultural understanding between students from different cultures. It also reflects the role of Thai dance as a cultural medium that can concretely connect the relationship between Thailand and the People's Republic of China through performing arts.

Learning styles of students with disabilities at Ramkhamhaeng University According to the left-right brain theory

Sukarnpicha Piyathamvarakul — 2026-07-11

This research Article aimed to study and compare the learning styles of disabled students at Ramkhamhaeng University based on left-right brain theory. Data was collected from a sample of 301 disabled students at Ramkhamhaeng University studying in the second semester of the 2024 academic year. The research instrument was a questionnaire on left-right brain theory learning styles with a reliability of .98 and suggestions for happy learning styles. Data was analyzed using statistical software to calculate the mean (), standard deviation (SD), and for cases with two groups, a t-test was used. For cases with more than two groups, one-way ANOVA was used. If statistically significant differences were found, pairwise comparisons were conducted using Scheffé's method. The research results showed that: 1) Overall, all four learning styles—thinker, creative thinker, manager, and humanist—were at a high level. 2) A comparison of the learning styles of students with different types of disabilities was also conducted. The study found no statistically significant differences at the .05 level among the different study groups in terms of learning ability. However, there were no statistically significant differences at the .05 level between learning styles: critical learner, managerial learner, and creative learner. The humanistic learner style, however, showed a statistically significant difference at the .05 level.

Narrating Gender and Sexual Diversity Through Focus Group Discussions: Opportunities, Challenges, and Ethics of Amplifying Voices in Qualitative Research

Phakphom Lobdhom — 2026-07-11

This academic article aims to review and analyze qualitative research methodologies in the study of SOGIESC within the context of Thai society. It demonstrates that "narratives" are not merely neutral raw data, but rather cultural-political tools used to deconstruct dominant discourses and reclaim the identities of marginalized groups. When narratives are integrated with the "focus group" method, this tool transforms into a "semi-public safe space" that facilitates the co-weaving of collective stories, revealing fluid and intersectional identities in a way that surpasses individual interviews. And it uses descriptive analysis and presentation. However, employing these tools poses methodological challenges within the Thai cultural context, such as group conformity, self-censorship, and internal fractures within non-homogeneous groups, which are often overshadowed by the dominant agendas of urban, middle-class demographics. Furthermore, at the intersection of group dynamics and research ethics, researchers continue to confront power relations regarding interpretation and representation. This article therefore proposes methodological solutions through triangulation, the use of vignettes and dialogues to preserve the raw voices of informants, and reflexive self-critique. These approaches aim to prevent researchers from becoming discursive authoritarians, thereby elevating the weaving of narratives into a political and ethical mission that genuinely respects human dignity.