WISETSRI, W. The Perception of Brand Personality in the Context of Hotel of Undergraduate Students. Journal of Multidisciplinary in Humanities and Social Sciences, [S. l.], v. 3, n. 1, p. 1–12, 2020. Disponível em: https://so04.tci-thaijo.org/index.php/jmhs1_s/article/view/243391. Acesso em: 16 sep. 2026.