SRITHAI, K.; LEKCHAROEN, S. Causal Factors Influencing Loyalty to Buy Fashion Products via Live Streaming on TikTok Shop Application in Bangkok and Its Vicinity. Journal of Multidisciplinary in Humanities and Social Sciences, [S. l.], v. 8, n. 4, p. 1663–1682, 2025. Disponível em: https://so04.tci-thaijo.org/index.php/jmhs1_s/article/view/278790. Acesso em: 19 sep. 2026.