THANASOTTIGULANUN, S.; RATTANAPRANON, N.; MADMANANG, A.; SANTISARN, B. AI and Omni-Channel Integration in Thai Retail Development: A Comparative Study of Global and Local Practices. Journal of Social Development and Management Strategy, [S. l.], v. 27, n. 2, p. 167–194, 2025. Disponível em: https://so04.tci-thaijo.org/index.php/jsd/article/view/281158. Acesso em: 1 sep. 2026.