Pantawan , K., & Hinthaw, K. (2022). The Impact of Service Innovation as a Mediator Effecting on Intentions of Online Shopping Among LGBTQ + Consumers in Thailand. KKBS Journal of Business Administration and Accountancy, 6(3), 123–144. retrieved from https://so04.tci-thaijo.org/index.php/kkbsjournal/article/view/253778