PHORNLAPHATRACHAKORN , K.; NGAMSUTTI , S.; KETCHOMPU, D. Strategic Pricing and Firm Performance: Evidence from Cosmetics SMEs in Thailand. KKBS Journal of Business Administration and Accountancy, [S. l.], v. 4, n. 2, p. 1–20, 2020. Disponível em: https://so04.tci-thaijo.org/index.php/kkbsjournal/article/view/238788. Acesso em: 7 oct. 2026.