Vithessonthi, C. (2023) “Key Pitfalls in Conducting Research in A Business Discipline: Five Actionable Suggestions”, KKBS Journal of Business Administration and Accountancy, 7(3), pp. 1–8. Available at: https://so04.tci-thaijo.org/index.php/kkbsjournal/article/view/267939 (Accessed: 10 May 2024).