Oankaew, P. and Pila-Ngam, P. (2023) “The Adaptation Approach in Pharmaceutical Business During the Coronavirus Pandemic 2019 at the Upper Northeastern Thailand: Case Study Evidence of the Smofkabiven (Parenteral Nutrition)”, MBA-KKU Journal. Khon Kaen, Thailand, 16(2), pp. 118–145. available at: https://so04.tci-thaijo.org/index.php/mbakkujournal/article/view/265975 (accessed: 15 September 2026).