MBA-KKU Journal
https://so04.tci-thaijo.org/index.php/mbakkujournal
<p><strong>MBA-KKU Journal</strong></p> <p><strong>ISSN</strong>: 1906-3180 (Print)</p> <p><strong>ISSN:</strong> 2985-0495 (Online)</p> <p><strong>Publication Frequency : </strong>2 issues per year (January - June) , (July-December)</p> <p><strong>Aims & Scope</strong>: : The journal aims to provide a platform for researchers and academicians to share knowledge and ideas in the form of high -quality articles in the form of original research or review covering the main fields as <em>Business Administration</em>, and other fields related to business administration such as </p> <ul> <li>Management of Information Technology, Marketing Management, Operation Management, Production Management</li> <li>Organization Development, Human Resource Management, Accounting and Finance Management, Strategic Management, Small and Medium Enterprises Management, Quality Management, Transportation Management</li> <li>Entrepreneurship,Investment Management, Feasibility Study and</li> <li>General administration, including micro and macro aspects, which apply to both public and private sectors.</li> </ul>วิทยาลัยบัณฑิตศึกษาการจัดการ มหาวิทยาลัยขอนแก่นen-USMBA-KKU Journal1906-3180<ul> <li>The ideas and opinions expressed in MBA-KKU Journal are those of the authors and not necessarily those of the editor.</li> <li>Copyright on any open access article in a journal published by MBA-KKU Journal</li> </ul> <p> </p> <p> </p> <p> </p>Business Model Design: A Case Study of My Boo Bark, a Dog and Cat Snacks Business in Muang District, Khon Kaen Province
https://so04.tci-thaijo.org/index.php/mbakkujournal/article/view/271289
Sujitra ThessrimuangSakchai Jarernsiripornkul
Copyright (c) 2024
https://creativecommons.org/licenses/by-nc-nd/4.0
2024-03-142024-03-14171126Business Model Design of Kaset Chang Lim Store on Online Platforms
https://so04.tci-thaijo.org/index.php/mbakkujournal/article/view/271290
Thidarat SaomunSakchai Jarernsiripornkul
Copyright (c) 2024
https://creativecommons.org/licenses/by-nc-nd/4.0
2024-03-142024-03-141712748Factors Affecting Outdoor Products Purchasing Decision of Generation X Customers through Online Channel
https://so04.tci-thaijo.org/index.php/mbakkujournal/article/view/271291
Kritthap LungkeresakJakkrapan Kittinorarat
Copyright (c) 2024
https://creativecommons.org/licenses/by-nc-nd/4.0
2024-03-142024-03-141714975Waste Reduction in Lahu Handicraft Production of Community Enterprise in Chiang Rai Province
https://so04.tci-thaijo.org/index.php/mbakkujournal/article/view/271292
Thatphong NamwatTanaporn Janapiraganit
Copyright (c) 2024
https://creativecommons.org/licenses/by-nc-nd/4.0
2024-03-142024-03-1417176103The One-Stop Service Guidelines for Suksasart Primary School at the Demonstration School of Khon Kaen University, Khon Kaen Province
https://so04.tci-thaijo.org/index.php/mbakkujournal/article/view/271294
Narinthara ThaiyaratRuchirat Patanathabutr
Copyright (c) 2024
https://creativecommons.org/licenses/by-nc-nd/4.0
2024-03-142024-03-14171104126Corporate Governance Influence on Corporate Value of Companies Listed in the Stock Exchange of Thailand (SET100)
https://so04.tci-thaijo.org/index.php/mbakkujournal/article/view/271295
Karnkaow Seangphet
Copyright (c) 2024
https://creativecommons.org/licenses/by-nc-nd/4.0
2024-03-142024-03-14171127149Marketing Strategies to Expand Phu Num Fha Hotel's Customer in Chumphae District, Khon Kaen Province
https://so04.tci-thaijo.org/index.php/mbakkujournal/article/view/271296
Naruechon LertudomchokBussakorn Leejoeiwara
Copyright (c) 2024
https://creativecommons.org/licenses/by-nc-nd/4.0
2024-03-142024-03-14171150170A Strategic Policy Formulation for Air Transport by Backcasting Approach
https://so04.tci-thaijo.org/index.php/mbakkujournal/article/view/271297
Navatasn Kongsamutr
Copyright (c) 2024
https://creativecommons.org/licenses/by-nc-nd/4.0
2024-03-142024-03-14171171199Front Cover
https://so04.tci-thaijo.org/index.php/mbakkujournal/article/view/271293
MBA
Copyright (c) 2024
https://creativecommons.org/licenses/by-nc-nd/4.0
2024-03-142024-03-14171Editorial
https://so04.tci-thaijo.org/index.php/mbakkujournal/article/view/271286
MBA
Copyright (c) 2024
https://creativecommons.org/licenses/by-nc-nd/4.0
2024-03-142024-03-14171รายชื่อผู้ทรงคุณวุฒิ
https://so04.tci-thaijo.org/index.php/mbakkujournal/article/view/271287
MBA
Copyright (c) 2024
https://creativecommons.org/licenses/by-nc-nd/4.0
2024-03-142024-03-14171Table of Contents
https://so04.tci-thaijo.org/index.php/mbakkujournal/article/view/271288
MBA
Copyright (c) 2024
https://creativecommons.org/licenses/by-nc-nd/4.0
2024-03-142024-03-14171