KAKARNDEE, K.; LEELAWUT, N.; SACHAN, R.; PROMMIN, W.; PARKVITHEE, N. The influence Factors Affecting Generation Y Consumers’ Buying Japanese Food through Anime Entertainment Media in Chonburi Province. Modern Management Frontier Journal, [S. l.], v. 21, n. 2, p. 31–51, 2023. Disponível em: https://so04.tci-thaijo.org/index.php/stou-sms-pr/article/view/268553. Acesso em: 10 oct. 2026.