ชัยบรรหาร จ, หาญสันติ ท. BRAND IDENTITY AND BRAND IMAGE INFLUENCING CONSUMER PURCHASE DECISION TOWARDS FORD PICKUP TRUCKS IN BANGKOK. Mod Manag J [Internet]. 2018 Jul. 15 [cited 2024 Apr. 27];16(1):229-38. Available from: https://so04.tci-thaijo.org/index.php/stou-sms-pr/article/view/134549