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คำไทย ว, เดชธำรงค์ อ. THE IMPACT OF PERCEIVED BRAND INNOVATION AND CREATIVE THINKING, COMPETITIVE FOCUS ON CREATIVE INNOVATION EFFICIENCY OF SMALL AND MEDIUM ENTERPRISES IN THE NORTHEASTERN OF THAILAND. Mod Manag J [Internet]. 2019 Jan. 28 [cited 2022 Jul. 6];16(2):149-60. Available from: https://so04.tci-thaijo.org/index.php/stou-sms-pr/article/view/168370