CHAIYA, P.; DISPANYA, E.- orn. SERVICE QUALITY MANAGEMENT IN RELATION TO SUFFICIENCY ECONOMY PRINCIPLE: A COMPARATIVE STUDY OF DOMESTIC AND INTERNATIONAL HOTEL CHAINS IN MAHASARAKHAM AND KHONKAEN. Srinakharinwirot Research and Development Journal of Humanities and Social Sciences, Bangkok, Thailand, v. 15, n. 30, July-December, p. 1–17, Article 267542, 2023. Disponível em: https://so04.tci-thaijo.org/index.php/swurd/article/view/267542. Acesso em: 16 may. 2024.