Chaiya P, Dispanya E- orn. SERVICE QUALITY MANAGEMENT IN RELATION TO SUFFICIENCY ECONOMY PRINCIPLE: A COMPARATIVE STUDY OF DOMESTIC AND INTERNATIONAL HOTEL CHAINS IN MAHASARAKHAM AND KHONKAEN. SWRD (JH&S) [Internet]. 2023 Nov. 29 [cited 2024 May 16];15(30, July-December):1-17, Article 267542. Available from: https://so04.tci-thaijo.org/index.php/swurd/article/view/267542