Attawongchayakorn, K., K. Noosut, and Y. Waiapha. “The Development of Tourism Marketing Guidelines by Using Innovation as a Tool for Development: A Study Case for Huay Pong Village, Mae Win Sub–District, Mae Wang District, Chiang Mai Province”. Journal of Thai Hospitality and Tourism, vol. 20, no. 1, Feb. 2025, pp. 16-29, https://so04.tci-thaijo.org/index.php/tourismtaat/article/view/264481.