Linguistic Strategies and Motivational Concerns for Giving Advice in Thai
A Study of Emancipatory Pragmatics
Keywords:Linguistic strategies, Motivational concerns, Giving advice, Emancipatory Pragmatics
The objective of this research is to study the linguistic strategies used and motivational concerns of giving advice in Thai by using emancipatory pragmatics. Data was collected from 200 respondents via questionnaire, to which 20 were randomly selected for further in-depth interviews. The research results reveal that there are four major linguistic strategies used for giving advice in Thai: 1) to relieve listeners; 2) to express relationships; 3) to give straightforward advice; and 4) to get listeners to agree with the advice. Regarding the motivational concerns when giving advice in Thai, this study shows that the speakers are genuinely concerned with the feelings of the listeners. This reflects that advice in the context of Thai society and culture is given as a non-coercive act of speech avoiding listeners to lose face by way of extending good wishes to them.
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