The Construction of Corporate Performance Evaluation System for Chinese Listed Companies Based on Balanced Scorecard
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Abstract
This article aimed to study the problem that corporate performance evaluation of Chinese listed companies pays too much attention to financial indicators, and the performance evaluation fails to take into account both the immediate interests and the long-term balanced development of enterprises. To solve this problem, this study constructed a corporate performance evaluation system for Chinese listed companies based on the theory of balanced scorecard, which constructed a total of 9 indicators from 4 dimensions, namely, financial dimension, customer dimension, internal business process dimension, and learning and growth, and utilized the system in combination with the example of A company. The data for this research came from the databases of China Securities Network and China Knowledge Network, and the following results can be obtained by constructing the evaluation system through the indicator weighting method and descriptive statistical analysis of the data:
First, the use of financial and non-financial indicators to evaluate the performance of the enterprise could reflect the performance of the enterprise more comprehensively, which is more conducive to the implementation of the strategic objectives of the enterprise.
Second, the balanced scorecard was conducive to strengthening the internal value chain management of the enterprise, which could further optimize the internal operation process of the enterprise and strengthen the internal governance efficiency of listed companies.
Third, the results of this study also implied that listed companies should not only focus on immediate financial data, but that non-financial data should play a more important role in the formulation and implementation of corporate strategic objectives. A comprehensive and integrated financial evaluation index system could enhance the long-term and lasting competitiveness of enterprises and promote their sustainable development.
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