CROSS CULTURAL AND DIVERSITY MANAGEMENT IN GLOBALIZATION

Abstract

Today, the world is changing rapidly in term of society, economy, politic and technology because of the information technology development and the global political economy structure changing. As a result, countries in the world have to rely on each other and more interconnected. Globalization also affects the organization that has not even expanded into the international market but also other foreign business organizations that expand their business in the country and take over the business market sharing. So, it is very important for new managers to understand globalization and has the capacity to handle the challenges posed by globalization in particular, diversity management in the organization to work effectively. The problems of diversity are the difference of age and lifestyles, family background, sexual differences, qualification and graduation, foreign workers with different cultures, the employment and the physical condition. The strategies that HR needs to manage this diversity are: create activities to promote teamwork and unity in the organization. Use the same communication in all level. Train employees to have a positive attitude towards colleagues and organizations. Brainstorm to solve problems or obstacles in the work and self-development. Promote employees with fair benefits, and improve the workplace or office to reduce the difference.