Innovative Behavior of Commercial Bank Employees in Khon Kaen Province
Keywords:
Innovative behavior, Commercial bank employees, Commercial bankAbstract
The objectives of this study were to (1) create the instruments for measuring innovative behavior, (2) study innovative behavior of commercial bank employees in Khon Kaen province. The study was conducted through both qualitative and quantitative research method for creating the tools to collect the data including the questionnaires with 321 samples-commercial bank employees in Khon Kaen province. The research findings revealed that in the part of analyzing through Exploratory Factor Analysis can be divided into 4 elements: 1) seeking new knowledge and concepts 2) applying knowledge in work 3) sharing knowledge and acceptance of adoption and 4) preserving knowledge and supporting new concepts as for the study of innovative behavior, it was found that the samples had a high level of opinions about innovative behavior. Except for the elements of knowledge preservation and supporting new concepts with moderate levels.
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