Value Addition of Organic Products: A Case Study of Jaruwan Garden, Karasin Province
Keywords:
Value addition, Organic products, Organic gardenAbstract
The objective of this research was to study the context and approach value addition of organic products: a case study of Jaruwan Garden, Karasin Province. The authors collection data during the year 2018 using a case study approach, and collected data in-depth interviews with owner Jaruwan Park, employees and related networks. The research instruments used semi-structure interview forms. Credibility checking using triangulation technique consisting of 3 techniques which are researchers triangulation, datasets triangulation, and methods triangulation. The data was analyzed using statistical software packages, in terms of open coding, then linking the axial coding and selective coding the key variables leading to added value for organic products. The research found that the value addition cycle of organic products there are 4 main elements: 1) the king’s philosophy 2) social network 3) transformation and 4) sharing. All elements are key to the success of sustainable value addition of organic products.
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