MANAGING POLITICAL COMMUNICATIONS DURING CORONAVIRUS DISEASE 2019 (COVID-19) PANDEMC CRISIS: A COMPARATIVE STUDY OF THE GOVERNMENTS OF THAILAND AND THE REPUBLIC OF SINGAPORE
Keywords:
Political communication, Crisis, COVID-19, Thai Government, Singaporean GovernmentAbstract
This research article aimed to study the context that affected political communications during the COVID-19 pandemic crisis and to compare the political communication processes during the COVID-19 outbreak crisis adopted by the governments of Thailand and that of the Republic of Singapore. The qualitative research was performed through published paper analyses and results from in-depth interviews with key informants.
The new learnings that could be extracted from this research were: 1. Leaders managing a crisis must have a vision and can communicate clearly and concisely to create trust among the people. 2. A crisis communication master plan was necessary for every country facing a crisis. 3. The centralization of authority in the hands of commanders who needed to gain expertise in crisis management and the lack of a risk management plan were the main factors that directly affected the effectiveness of managing Political Communications during the COVID-19 pandemics.
References
ณัฐศักดิ์ โสภาเจริญ. (2561). การจัดการและการสื่อสารในภาวะวิกฤติของผู้จัดการแสดงจากศิลปินเกาหลี (วิทยานิพนธ์นิเทศศาสตรมหาบัณฑิต สาขาวิชานิเทศศาสตร์).กรุงทพฯ: จุฬาลงกรณ์มหาวิทยาลัย.
วิภาวิน โมสูงเนิน. (2554). การสื่อสารสุขภาพของกระทรวงสาธารณสุขในกรณีการระบาดของโรคไข้หวัดใหญ่สายพันธุ์ใหม่ 2009. วารสารการพยาบาลและการศึกษา, 4(3), 2 – 15.
Coombs, W. T. (2015). Ongoing crisis communication: Planning, Managing, and responding 4th ed. Los Angeles: Sage.
Lai, A. Y. & Tan, S. L. (2012), Impact of Disasters and Disasters Risk Management in Singapore: A Case Study of Singapore’s Experience in Fighting the SARS Epidemic. In Sawada, Y. and S. Oum (eds.). Economic and Welfare Impacts of Disasters in East Asia and Policy Responses. Jakarta: ERIA.
Park, H. (2009). The Association between the Public's Perceptions of Government's Crisis Communications and Government-Public Relationships. Accessed March 12, 2021
Reynolds, B. & Quinn, S. (2008). Effective Communication During an Influenza Pandemic: The Value of Using a Crisis and Emergency Risk Communication Framework. Health Promotion Practice, 9(4_suppl), 13S-17S.
Siegrist, M. & Zingg, A. (2014). The role of public trust during pandemics: Implications for crisis communication. European Psychologist, 19(1), 23-32.
Smith, R. D. (2006). Responding to global infectious disease outbreaks: Lessons from SARS on the role of risk perception, communication and management. Social Science & Medicine, 63(12), 3113-3123.
Downloads
Published
How to Cite
Issue
Section
License
Copyright (c) 2024 Journal of Interdisciplinary Innovation Review
This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.
In order to conform the copyright law, all article authors must sign the consignment agreement to transfer the copyright to the Journal including the finally revised original articles. Besides, the article authors must declare that the articles will be printed in only the Journal of interdisciplinary Innovation Review. If there are pictures, tables or contents that were printed before, the article authors must receive permission from the authors in writing and show the evidence to the editor before the article is printed. If it does not conform to the set criteria, the editor will remove the article from the Journal without any exceptions.
