Community Participation and Resident Satisfaction Evaluation in Culture Tourism Management in A Historic City: The Case of the Ancient City of Huaiyang, China

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Yaohui Ruan
Chakapong Phaetlakfa
I-na Phuyuthanon


This article aimed to study provide empirical insights into the current state of resident satisfaction evaluation in cultural tourism management in Huaiyang Ancient City. (1) Identifying dimensions for evaluating cultural tourism management. (2) Examining the relationships between cultural tourism management elements and community participation. The sample was used to select 284 Huaiyang community residents with insight into the ancient city of Huaiyang culture tourism management. They were selected by the sample selection. The instrument for collecting data was the questionnaires. Analysis data by Descriptive statistics and Correlation analysis through SPSS.23. The findings of the study are as follows; 1. Descriptive analysis reveals resident satisfaction with cultural tourism management in Huaiyang Ancient City. 2. Exploratory factor analysis confirms that cultural tourism management encompasses four dimensions: "man," "material," "management," and "money." 3. Analysis of variance demonstrates that demographic variables significantly influence cultural tourism management elements and community participation behavior. 4. Correlation analysis affirms that all four dimensions of cultural tourism management have a positive impact on community participation. Regression analysis highlights the significant role of economic factors in community participation. We believe that these findings provide valuable and reliable insights for both research and practical applications in the field of cultural tourism management in Huaiyang Ancient City.

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Ruan, Y., Phaetlakfa, C., & Phuyuthanon, I.- na. (2024). Community Participation and Resident Satisfaction Evaluation in Culture Tourism Management in A Historic City: The Case of the Ancient City of Huaiyang, China. Journal of Multidisciplinary in Humanities and Social Sciences, 7(1), 554–583. Retrieved from
Research Articles


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