Application of Managerial Accounting Affecting the Success of Construction Business Organizations of Small and Medium Enterprises in the Northern Region of Thailand

Abstract

The objectives of this research are to study the level of application of managerial accounting, level of the success of the business and study the application factors of managerial accounting affecting the success of construction business organizations of Small and Medium Enterprises in the Northern region of Thailand. The population and sample of this research were the Small and Medium Enterprises who are also the customers and participating in the “Productivity Improvement Loan” of the Small and Medium Enterprise Development Bank of Thailand in 8 provinces; including Chiang Rai, Chiang Mai, Phrae, Nan, Phayao, Lampang, Mae Hong Son and Lamphun with the total of 400 samples. This research used the sample size determination technique of Taro Yamane at 95% confidence level to determine the sample size. The research tools were both the checklist questionnaire and also the 5-level rating scale. For the quantitative date, the researchers analyzed by the descriptive statistic, frequency, percentage, mean, standard deviation, t-test and multiple regression analysis. The researchers found out the results that the level of the opinions on the application of managerial accounting and the level of success of the construction business are at a high level. Moreover, the application of managerial accounting affecting the success of construction business organizations of Small and Medium Enterprises in the Northern Region of Thailand have a positive relationship. The variables that support the success of the construction businesses of Small and Medium Enterprises in the Northern Region of Thailand are including planning aspect, control aspect, decision-making aspect and cost management aspect with statistically significant at a level of 0.05