Communication in performing arts: The Phenomenon of The Golden Song and Best Song Contest

Abstract

The objectives of this research are 1) to study the age/gender population which have different effects on viewing the singing competition program “The Golden Song” and “Best Song Contest”; 2) to study behavior in watching the singing competition program “The Golden Song” and “Best Song Contest”; 3) to study the communication of the judges who criticize the singing of the contestants to make the audience understand more; 4) to study the communication of the singing contest through music and emotions. of the song of singing contest contestants has an effect on viewing behavior of “The Golden Song” and “Best Song Contest”. The results of the research found that the program “The Golden Song” and “Best Song Contest” have a unique feature of bringing songs from the past to compete, especially songs from different generations of music teachers. Viewers of both shows love the way songs convey emotions through nonverbal sounds mixed with verbal communication. According to the principles of communication by uttering sounds, sounds are considered to be technical communication using the method of singing international Thai/traditional Thai songs (Kanchana, 1997). From the two singing contest programs, it was found that the elements of each part were inevitably related as follows: 1) receive audition tapes; 2) select finalists and choose songs to sing; 3) choose the finalists; 4) semi-finals: sing a duet with the artist; 5) sing 2 rounds each and announce the winner. Each step has scores from a committee of 4 people. What was discovered in this research was marketing and public relations and communication with the contestant until victory related to each other That is, bringing profits to program producers, station owners, and being able to produce new artists for the Thai music industry.