Learning and Tactical Development of Border Trade between Laos and Thailand

Authors

  • They Vansy Faculty of Humanities and Social Science, Loei Rajabhat University, Loei, Thailand
  • Assistant Professor, Pornkamon Rahannok, Ph.D. Faculty of Humanities and Social Science, Loei Rajabhat University, Loei, Thailand
  • Assistant Professor, Pichit Parpinit, Ph.D. Faculty of Management Science, Loei Rajabhat University, Loei, Thailand
  • Assistant Professor, Wich Maliton, Ph.D. Faculty of Humanities and Social Sciences, Loei Rajabhat University, Loei, Thailand

Keywords:

Border trading, Learning, Marketing strategy, Tactical development

Abstract

The purpose of this research is to investigate the acquisition of knowledge and the strategic development of border trade between Laos and Thailand. In-depth interviews, focus groups, and brainstorming sessions were some of the major qualitative inquiry methods that were used in this study. According to the findings, border trade conditions before the epidemic included the fact that there were not many shop owners in the area, and the process of crossing the border for temporary workers was simplified as a result. During the epidemic, there was a complete shutdown of foreign trade. The risks taken by entrepreneurs was very high. Thus, the Lao and Thai commercial processes had to be followed. This incorporated strategies from both the public sector and the private sector, often known as entrepreneurial strategies. This study investigated the viability of several approaches to the expansion of border trade at checkpoints between Laos and Thailand. The discussion addressed its practicability and sense of urgency, trade regulations at the border, appropriate trade regulations between the two nations based on knowledge of electronic trade, and creative bringing based on the market for cultural artifacts aimed at tourists in both nations.

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Published

28-12-2023

How to Cite

Vansy, T., Rahannok, P., Parpinit, P., & Maliton, W. (2023). Learning and Tactical Development of Border Trade between Laos and Thailand. Journal of Social Work, 31(2), 229–255. Retrieved from https://so04.tci-thaijo.org/index.php/swjournal/article/view/264414

Issue

Vol. 31 No. 2 (2023): July-December 2023

Section

Research Article

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