THE EFFECTS OF INNOVATION MANAGEMENT ON ORGANIZATIONAL SUCCESS IN THAILAND
คำสำคัญ:
Innovation Management, Organizational Success, Entrepreneurs, Sustainabilityบทคัดย่อ
Innovation begins with creativity with new ideas which can be used in businesses. The innovation plays an essential role to drive the firms in any sizes in the 21st century to generate higher profits. Entrepreneurs are considered as innovators to add value for organizations to be successful. The positive effects of the innovation management lead to organizational effectiveness, development, performance and competitive advantages. These factors are major sections in driving companies’ growth, generating value for organizations and customers, and increasing profits. In the rapidly changing world, the innovation management should be highly required in Thai organizations in order to have more accomplishment in a long term sustainably.
References
Afriyie, S., Du, J. & Ibn Musah, A. A. (2019). Innovation and marketing performance of SME in an emerging economy: The moderating effect of transformational leadership. Journal of Global Entrepreneurship Research, 9, article number 40, pp. 1-25. https://doi.org/10.1186/s40497-019-0165-3
Ahmed, S. F., Abduljabbar, B. T. & Hussein, A. A. A. (2021). Strategic intelligence and sustainable competitive advantage of small and medium enterprises: An exploratory study in Iraq. Academy of Strategic Management Journal, 20(Special Issue 6), pp. 1-12.
Bowen, J. & Morosan, C. (2018). Beware hospitality industry: the robots are coming. Worldwide Hospitality and Tourism Themes, 10(6), pp. 726-733.
Chaithanapat, P., Punnakitikashem, P., Oo, N. C. K. K. & Rakthin, S. (2022). Relationships among knowledge-oriented leadership, customer knowledge management, innovation quality and firm performance in SMEs. Journal of Innovation & Knowledge, 7(1). article
number 100162, pp. 1-10. https://doi.org/10.1016/j.jik.2022.100162
Crossan, M. M. & Apaydin, M. (2010). A multi-dimensional framework of organizational innovation: a systematic review of the literature. Journal of management studies, 47(6), pp. 1154-1191. https://doi.org/10.1111/j.1467-6486.2009.00880.x
Diethelm Travel. (2024). travel awards (Online). Available: https://www.diethelmtravel.com/awards/ [2024, June 1].
Fartash, K., Davoudi, S. M. M., Baklashova, T. A., Svechnikova, N. V., Nikolaeva, Y. V., Grimalskaya, S. A. & Beloborodova, A. V. (2018). The impact of technology acquisition & exploitation on organizational innovation and organizational performance in knowledge-intensive organizations. Eurasia Journal of Mathematics, Science and Technology Education, 14(4), pp. 1497-1507.
https://doi.org/10.29333/ejmste/84835
Fidel, P., Schlesinger, W. & Emilo, E. (2018). Effects of customer knowledge management and customer orientation on innovation capacity and marketing results in SMEs: The mediating role of innovation orientation. International Journal of Innovation
Management, 22(07), article number 1850055. https://doi.org/10.1142/S136391961850055X
Følstad, A. & Taylor, C. (2021). Investigating the user experience of customer service chatbot interaction: a framework for qualitative analysis of chatbot dialogues. Quality and User Experience, 6(1), article number 6.
Hariyono, A. & Tjahjadi, B. (2021). The role of intellectual capital in the development of financial technology in the new normal period in Indonesia. The Journal of Asian Finance, Economics and Business, 8(1), pp. 217-224. https://doi.org/10.13106/jafeb.2021.vol8.no1.217
Klook. (2023). Klook Completes US$210 Million Funding, Embarks on a New Era of Profitable Growth (Online). Available: https://www.klook.com/newsroom/funding-seriesE+/ [2024, June 5].
Kwangsawad, A. & Jattamart, A. (2022). Overcoming customer innovation resistance to the sustainable adoption of chatbot services: A community-enterprise perspective in Thailand. Journal of Innovation & Knowledge, 7(3), article number 100211, pp.1-13.
https://doi.org/10.1016/j.jik.2022.100211
Leung, X. Y. & Wen, H. (2020). Chatbot usage in restaurant takeout orders: a comparison study of three ordering methods. Journal of Hospitality and Tourism Management, 45(3), pp. 377-386. https://doi.org/10.1016/j.jhtm.2020.09.004
Limlahapun, N. & Kanchanathaveekul, K. (2019). Development of innovation management strategies and success of thai dessert business in central region of Thailand. ABAC ODI Journal Vision. ACTION. OUTCOME, 6(1), pp. 179-199.
Ministry of Tourism and Sports. (2023). International Tourist Arrivals to Thailand Jan - Dec 2023 (Online). Available: https://www.mots.go.th/news/category/706 [2024, June 1].
Naruetharadhol, P., Srisathan, W. A., Gebsombut, N., Wongthahan, P. & Ketkaew, C. (2022). Industry 4.0 for Thai SMEs: Implementing open innovation as innovation capability management. International Journal of Technology, 13(1), pp. 48-57.
https://doi.org/10.14716/ijtech.v13i1.4746
National Innovation Agency. (2018). Vision (Online). Available: https://nia.or.th/vision# [2024, June 6].
Niratisayakul, N., Bua-In, N. & Shoommuangpak, P. (2021). Approach to the used of innovation in the Thai food industry to enhance sustainable to the competitiveness. Academy of Strategic Management Journal, 20(65), pp. 1-10.
Organization for Economic Co-operatio Development. (2005). Oslo Manual: Guidelines for Collecting and Interpreting Innovation data (3rd ed.). Paris, France: Statistical office of the european communities.
Phayat Wutthirong. (2014). Innovation management: Resource learning organization and innovation. Bangkok: The Publisher of Chulalongkorn University.
Pramanik, B. K. & Rokonuzzaman, M. (2018). Decision stomach: A conceptual framework of teamwork for adopting change. International Journal of Scientific Research Engineering and Technology, 7(10), pp. 715-726.
Soewarno, N., Tjahjadi, B. & Permatanadia, D. (2020). Competitive pressure and business performance in east java batik industry. Journal of Asian Finance, Economics and Business, 7(12), pp. 329-336. https://doi.org/10.13106/jafeb.2020.vol7.no12.329
Statista. (2024). Revenue of Booking Holdings worldwide from 2007 to 2023 (Online). Available: https://www.statista.com/statistics/225455/booking-holdings-total-revenue/[2024, June 1].
Statista. (2024). Tourism industry in Thailand - statistics & facts (Online). Available:
https://www.statista.com/topics/6845/tourism-industry-in-thailand/ [2024, June 1].
Sudarman, D., Kartini, D., Helmi, R. A. & Dewi, R. K. (2021). The effect of managerial capabilities, strategic alliance and strategic innovation on product lifecycle management: A case study in Indonesia. Journal of Asian Finance, Economics, and Business, 8(6),
pp. 407-414. https://doi.org/10.13106/jafeb.2021.vol8.no6.0407
Thatrak, D. (2021). Human capital orientation, employee creativity development, organizational innovation capabilities, and outstanding performance of SMEs businesses in thailand. International Journal of Economics and Business Administration, 9(2), pp. 126-142.
Thatrak, D. (2021). The effect of strategic innovation on company performance: A case study of the industrial estate of Thailand. Journal of Asian Finance, Economics and Business, 8(8), pp. 37-45. https://doi.org/10.13106/jafeb.2021.vol8.no8.0037
Ukpabi, D. C., Aslam, B. & Karjaluoto, H. (2019). Chatbot adoption in tourism services: A conceptual exploration. In Robots, artificial intelligence, and service automation in travel, Tourism and hospitality (pp. 105-121). Leeds, England: Emerald.
