Logistics and Creative Community Based Tourism as a Tool for Sustainable Local Development: A Case Study of Plai Phong Phang Thai Style House Ecotourism Village, Samut Songkram Province

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Athip Nontakatragoon


Community Based Tourism (CBT) is beneficial for tourism because it supports the local economic development through diversification of employment which is financially viable. It is also respects and encourages equitable participation of local community and ecologically sustainable and minimizes impact on the environment.  Moreover, CBT conserves and promotes living cultural heritage and welfare which educates visitors about culture and nature.     

The implement of logistics management into the tourism industry can help the tourism stakeholders to prepare the necessary inputs to serve the tourists. This will directly affect the satisfaction, trust, loyalty, and also a long-term success of the tourist attractions and all tourism stakeholders. Therefore, it is interesting to study how logistics management can integrate the creative community-based tourism as a tool for sustainable local development. The concerned parties involved in providing the services to the tourists, both the public and private sectors, can apply the recommendations obtained from the study to improve tourism logistics operations to increase the satisfaction of tourists


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TINAKHAT, P., & Nontakatragoon, A. . (2022). Logistics and Creative Community Based Tourism as a Tool for Sustainable Local Development: A Case Study of Plai Phong Phang Thai Style House Ecotourism Village, Samut Songkram Province. NIDA Case Research Journal, 13(1). Retrieved from https://so04.tci-thaijo.org/index.php/NCRJ/article/view/252644
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