Logistics and Creative Community Based Tourism as a Tool for Sustainable Local Development: A Case Study of Plai Phong Phang Thai Style House Ecotourism Village, Samut Songkram Province

Authors

  • Phisunt Tinakhat Naresuan University International College
  • Athip Nontakatragoon Thai Airways International Public Company Limited

Keywords:

Logistics Management, Community Based Tourism, Creative Tourism, Sustainable Development

Abstract

Community Based Tourism (CBT) is beneficial for tourism because it supports the local economic development through diversification of employment which is financially viable. It is also respects and encourages equitable participation of local community and ecologically sustainable and minimizes impact on the environment.  Moreover, CBT conserves and promotes living cultural heritage and welfare which educates visitors about culture and nature.    

The implement of logistics management into the tourism industry can help the tourism stakeholders to prepare the necessary inputs to serve the tourists. This will directly affect the satisfaction, trust, loyalty, and also a long-term success of the tourist attractions and all tourism stakeholders. Therefore, it is interesting to study how logistics management can integrate the creative community-based tourism as a tool for sustainable local development. The concerned parties involved in providing the services to the tourists, both the public and private sectors, can apply the recommendations obtained from the study to improve tourism logistics operations to increase the satisfaction of tourists

References

Antaramian, S. (2017). The importance of very high life satisfaction for students’ academic success. Cogent Education, 4(1).

Babu, D. E., Kaur, A., & Rajendran, C. (2018). Sustainability practices in tourism supply chain. Benchmarking: An International Journal, 25(4), 1148–1170.

Bakas, F. E., Duxbury, N., & de Castro, T. V. (2019). Creative tourism: catalysing artisan entrepreneur networks in rural Portugal. International Journal of Entrepreneurial Behavior & Research, 25(4), 731-752.

Büyüközkan, G., & Göçer, F. (2018). Digital supply chain: literature review and a proposed framework for future research. Computers in Industry, 97, 157-177.

Charoensit, J., & Emphandhu, D. (2018). Analyzing research gap on community based tourism in Thailand. Damrong Journal of The Faculty of Archaeology Silpakorn University, 17(1), 175-204.

Chatchawanchanchanakij, P. (2021). Management of logistics elements affecting the satisfaction of community-based tourism Case Study of Ban Koh Samet, Chumphon Province, Thailand. Psychology and Education Journal, 58(4), 1912-1916.

Crespi-Vallbona, M., & Smith, S. G. (2020). Managing sociocultural sustainability in public heritage spaces. Tourism Planning & Development, 17(6), 636-654.

Della Corte, V., D’Andrea, C., Savastano, I., & Zamparelli, P. (2017). Smart cities and destination management: Impacts and opportunities for tourism competitiveness. European Journal of Tourism Research, 17, 7-27.

Dias, Á., González-Rodríguez, M. R., & Patuleia, M. (2020). Developing poor communities through creative tourism. Journal of Tourism and Cultural Change, 1-21.

Duxbury, N., Silva, S., & Castro, T. D. (2019). Creative tourism development in small cities and rural areas in Portugal: Insights from start-up activities. Creating and managing experiences in cultural tourism, 291-304.

Edgell, D. L. (2019). Managing sustainable tourism: A legacy for the future. Routledge.

Ezeuduji, I. O. (2017). Change management for sub-Saharan Africa's rural tourism development. Current Issues in Tourism, 20(9), 946-959.

Fahmi, F. Z., McCann, P., & Koster, S. (2017). Creative economy policy in developing countries: The case of Indonesia. Urban Studies, 54(6), 1367-1384.

Ferreira, J., Sousa, B. M., & Gonçalves, F. (2019). Encouraging the subsistence artisan entrepreneurship in handicraft and creative contexts. Journal of Enterprising Communities: People and Places in the Global Economy, 13(1-2), 64-83.

Ghazi, E. L., & Goede, M. (2017). Creative economy assessment: a case study of Kish Island. International Journal of Social Economics, 44(12), 1940-1956.

Goh, H. C. (2017). Nature and Community-based tourism (CBT) for poverty alleviation: A case study of Lower Kinabatangan, East Malaysia. Geografia-Malaysian Journal of Society and Space, 11(3), 42-53.

Goulding, C., Kelemen, M., & Kiyomiya, T. (2018). Community based response to the Japanese tsunami: A bottom-up approach. European Journal of Operational Research, 268(3), 887-903.

Hakim, L., Siswanto, D., & Makagoshi, N. (2017). Mangrove conservation in East Java: the ecotourism development perspectives. Journal of Tropical Life Science, 7(3), 277-285.

Hudson, S., & Hudson, L. (2017). Marketing for tourism, hospitality & events: a global & digital approach. Sage.

Ikram, A., Su, Q., Fiaz, M., & Rehman, R. U. (2018). Cluster strategy and supply chain management: The road to competitiveness for emerging economies. Benchmarking: An International Journal.

Ikram, A., Su, Q., Fiaz, M. and Rehman, R.U. (2018). Cluster strategy and supply chain management: The road to competitiveness for emerging economies. Benchmarking: An International Journal, 25(5), 1302-1318.

Jere-Jakulin, T. (2017). Systems approach as a creative driving force for a tourism destination. In Driving tourism through creative destinations and activities (pp. 1-19). IGI Global.

Jessop, B. (2018). The Entrepreneurial City: Re-imaging localities, redesigning economic governance, or restructuring capital? 1. In Transforming cities (pp. 28-41). Routledge.

Khan, H. U. R., Zaman, K., Shoukry, A. M., Sharkawy, M. A., Gani, S., Sasmoko, ... & Hishan, S. S. (2019). Tourism logistics management through financial and regulatory measures: evidence from a panel of countries. Asia Pacific Journal of Tourism Research, 24(5), 443-458.

Khartishvili, L., Mitrofanenko, T., Muhar, A., & Penker, M. (2020). Issues with Applying the Concept of Community-Based Tourism in the Caucasus. Mountain Research and Development, 40(1), R11.

Lara, C. S., Crispín, A. F., & Téllez, M. C. L. (2018). Participatory rural appraisal as an educational tool to empower sustainable community processes. Journal of Cleaner Production, 172, 4254-4262.

Lee, T. H., & Jan, F. H. (2019). Can community-based tourism contribute to sustainable development? Evidence from residents’ perceptions of the sustainability. Tourism Management, 70, 368-380.

Martiskainen, M. (2017). The role of community leadership in the development of grassroots innovations. Environmental Innovation and Societal Transitions, 22, 78-89.

Matilainen, A., Suutari, T., Lähdesmäki, M., & Koski, P. (2018). Management by boundaries– Insights into the role of boundary objects in a community-based tourism development project. Tourism Management, 67, 284-296.

Ministry of Tourism and Sports (2017). The Second National Tourism Development Plan, 2017–2021; MOTS: Bangkok, Thailand, 2017

Mtapuri, O., & Giampiccoli, A. (2019). Tourism, community-based tourism and ecotourism: a definitional problematic. South African Geographical Journal, 101(1), 22-35.

Musavengane, R. (2019). Using the systemic-resilience thinking approach to enhance participatory collaborative management of natural resources in tribal communities: Toward inclusive land reform-led outdoor tourism. Journal of Outdoor Recreation and Tourism, 25, 45-56.

Office of the National Economic and Social Development Council. (2020). Thailand’s Logistics Report 2019. Retrieved June 20, 2021, from https://www.nesdc.go.th/ewt_dl_link.php?nid=10791

Palang, D., & Tippayawong, K. Y. (2019). Performance evaluation of tourism supply chain management: the case of Thailand. Business Process Management Journal, 25(6), 1193- 1207.

Richards, G. (2018). Cultural tourism: A review of recent research and trends. Journal of Hospitality and Tourism Management, 36, 12-21.

Schönsleben, P. (2018). Integral logistics management: operations and supply chain management within and across companies. CRC Press.

Tinakhat, P. (2020). A Study of Tourist Motivation toward Destination Loyalty: Targeting European Tourists Travelling to Phuket. Thammasat Review, 23(2), 22-46.

Topolšek, D., Čižiūnienė, K., & Ojsteršek, T. C. (2018). Defining transport logistics: a literature review and practitioner opinion based approach. Transport, 33(5), 1196-1203.

Tourism Economic Review. (2017). Community-based Tourism. Retrieved June 9, 2021, from http://cbtchiangmai.org/media_detail.php?id=11

Tseng, M. L., Lin, C., Lin, C. W. R., Wu, K. J., & Sriphon, T. (2019). Ecotourism development in Thailand: Community participation leads to the value of attractions using linguistic preferences. Journal of cleaner production, 231, 1319-1329.

Villamediana-Pedrosa, J. D., Vila-Lopez, N., & Küster-Boluda, I. (2020). Predictors of tourist engagement: Travel motives and tourism destination profiles. Journal of Destination Marketing & Management, 16, 100412.

Wang, J., Huang, X., Gong, Z., & Cao, K. (2020). Dynamic assessment of tourism carrying capacity and its impacts on tourism economic growth in urban tourism destinations in China. Journal of Destination Marketing & Management, 15, 100383.

Widjaja, D. C., Jokom, R., Kristanti, M., & Wijaya, S. (2020). Tourist behavioural intentions towards gastronomy destination: evidence from international tourists in Indonesia. Anatolia, 31(3), 376-392.

Downloads

Published

15-03-2022

How to Cite

Tinakhat, P., & Nontakatragoon, A. . (2022). Logistics and Creative Community Based Tourism as a Tool for Sustainable Local Development: A Case Study of Plai Phong Phang Thai Style House Ecotourism Village, Samut Songkram Province. NIDA Case Research Journal, 13(1), 26–48. Retrieved from https://so04.tci-thaijo.org/index.php/NCRJ/article/view/252644