Development Forms of Homestay Community Enterprise in Thailand

Authors

  • Sutee Kosit Community and Social Development Program, Faculty of Humanities and Social Sciences, Phranakhon Si Ayutthaya Rajabhat University
  • Tradul Noranitiphadungkarn Program in Laws, Faculty of Humanities and Social Sciences, Phranakhon Si Ayutthaya Rajabhat University
  • Nalaumon Anusonphat Community and Social Development Program, Faculty of Humanities and Social Sciences, Phranakhon Si Ayutthaya Rajabhat University

Keywords:

Development, Community Enterprise, Homestay, Thailand

Abstract

This article aims to study the model of community enterprise development for homestay accommodation in Thailand. It is a documented research consisting of published research articles and academic articles. Related government publications Related policy information, research and thesis. Criteria for selecting relevant documents consist of accuracy credibility representation The results of the selection of 23 documents that were best synthesized were found. Added value is created in homestay services. Develop and improve the rooms and surrounding areas in accordance with the way of the community. Emphasis on creating identity to be known Based on the history of the community 2) Marketing style It has been developed to create a walking map that is consistent with the history of the community for easier access to marketing attractions. Arrange homestay accommodation in community tourist attractions that are ready to enter the digital tourism market. 3) Public relations model. There is a more modern online media development format. To increase the number of tourists and promote homestay accommodation in various tourist destinations 4) Legal forms The Hotel Act B.E. 2547 has been complied with, the Notification of the Ministry of Prescribing Types and Criteria for Hotel Business B.E. 2551, the Thai Homestay Standards Act B.E. 2522, the Building Control Act B.E. 5) Knowledge Management Model There is a network of knowledge management between the state and the community that operates community enterprise homestay accommodation in tourist attractions such as universities and communities. local government organization as well as developing a learning center for production, demonstration and technology transfer. There is a development model for community enterprises, homestay accommodation in tourist attractions in Thailand in a unique cultural tradition.

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Published

2022-07-27

Issue

Section

บทความวิจัย (Research article)