The Relationship Between Achievement Test Methods and Cognitive Domain of Srinakharinwirot University Students who Registered for Marketing and Sales in Tourism and Hotel Business Course, Academic Year 2019

Authors

  • Nattapat Manirochana Undergraduate Program Management Center, Faculty of Business Administration for Society, Srinakharinwirot University
  • Tanomsak Srichantra Science and Technology Program, Innovative Learning Center, Srinakharinwirot University

Keywords:

Methods, Achievement test, Cognitive domain

Abstract

This research aims to study the opinion levels of achievement test methods and cognitive domain, to compare differences between personal factors and achievement test methods, and differences between personal factors and cognitive domain, and to study the relationship between achievement test methods and cognitive domain in academic year 2019. Questionnaires with reliability of .919 were used for collecting data. The sample included students who registered for marketing and sales in tourism and hotel business course. The 72 questionnaires were returned as 74.22 of the populations. The statistics included the percentage, mean, standard deviation, an independent samples t-test, an analysis of variance and Pearson product moment correlation. The results showed that; 1) the opinion levels of achievement test methods and cognitive domain were in high level 2) the opinion levels of achievement test methods of female group students were not different from male group students. The average score of male group students’ opinion was higher than female group students 3)there was a high positive relationship between achievement test methods and cognitive domain with statistical significance at .01. The result means that most of the students with high level of opinion on achievement test methods also had high level of opinion on cognitive domain.

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Published

2022-05-04

Issue

Section

บทความวิจัย (Research article)