Quality of commercial registration service of Nonthaburi Municipality Commercial Registration Office

Abstract

The objectives of this survey research were to study 1) personal factors of people using commercial registration service provided by the Registration Office at Nonthaburi Municipality 2) their viewpoints on the quality of services 3) their satisfaction on the service provided 4) and compare their satisfaction based upon their personal factors 5) any obstacle faced or helpful suggestion related to the use of services. Samples included 340 applicants requesting for the service. Questionnaire was used as a tool to collect the data. Statistics used in this research included both descriptive statistics (frequency, percentage, mean, standard deviation) and inferential statistics (t-test, F-test or one-way ANOVA together with multiple comparison test using Scheffe'). Level of significance used was 0.05.

            Outcome of the research revealed that the scores on the samples' satisfaction were high in every respect. The score obtained from quality of service , overall , was 7/10 . The quality score on convenience and speedy service was 8/10 while the quality scores on place, courteous personnel and equality were 7/10. On the other hand , the quality scores on servicing process and confidence buildup were 6/10. The research indicated that the service recipients with different sexes, age, marital status, education, occupation, monthly income did not differ in their satisfaction of service quality provided by the registration office at Nonthaburi Municipality at 0.05 level of significance . Major obstacles included inadequate parking space, insufficient servicing personnel, lack of knowledge about the documents needed and the amount of fees paid on the part of the service recipients.