A Causal Relationship Model Development of Organizational Commitment of Thai Airways Technical Department

Abstract

     The purposes of this research were to develop and validate a causal relationship model of organizational commitment and study the direct and indirect effect of constructive culture, quality of work life, and job satisfaction in the organizational commitment of the Technical Department of Thai Airways International Public Company Limited. The study involved correlational research with mixed methodology. The population consisted of 4,318 staff of Thai Airways International Public Company Limited and sampling of 320 cases using a proportional stratified random sampling technique as quantitative data. A sample set of nine cases by purposive sampling was used as qualitative data. The research instruments consisted of a questionnaire and structure questions for focus group discussion. The statistics used for data analysis were Pearson’s product moment correlation, confirmatory factor analysis, structural equation modeling. Qualitative data were analyzed by content analysis. The research results indicated that the model was consistent with the empirical data at a good level (χ² = 56.27, df = 44 χ²/df = 1.28, p–value = 0.10, GFI = 1.00, AGFI = 0.94, RMR = 0.01). The factors in the causal relationship of model development of organizational commitment in the Technical Department of Thai Airways International Public Company Limited were constructive culture, quality of work life, and job satisfaction. The causal model accounted for 64 percent on the variance of commitment. The factors that effected commitment were: constructive culture, quality of work life, and job satisfaction.