Exploring the Practical Principles of Guide Textbook Compilation: Taking "Basic Knowledge of Local Tour Guides" Published by China Tourism Press as an Example

Ma Lin; Jindaporn  Pinpongsub; Jia  ZhongXia

Authors

Ma Lin Master’s degree student in Chinese for Careers, University of the Thai Chamber of Commerce
Jindaporn Pinpongsub School of Humanities, University of the Thai Chamber of Commerce
Jia ZhongXia School of Humanities, University of the Thai Chamber of Commerce

Keywords:

Compilation of Tour Guide Textbooks, Principle of Practicality, Basic Knowledge of Local Tour Guides

Abstract

This study takes the book "Basic Knowledge of Local Tour Guides" published by China Tourism Press as an example. By comprehensively using the literature review method to systematically sort out previous research results, and combining the case analysis method to analyze specific textbook examples in detail, it deeply explores the practical principles and effective implementation strategies of tour guide textbook writing. Research has found that 'Basic Knowledge of Local Tour Guides' demonstrates high practicality in terms of textbook content, teaching methods, and post class exercises. This textbook is centered around practical orientation, emphasizing the combination of theory and practice. By setting up practical activities such as case analysis and simulated training, it effectively enhances students' ability to solve practical problems. At the same time, the textbook accurately grasps the needs and characteristics of tour guide students in terms of reader positioning, with reasonable content arrangement, clear structure, complete knowledge system, and diversified teaching methods, effectively stimulating students' learning interest. Based on this, this study proposes strategies to enhance the practicality of tour guide textbooks, including strengthening practical teaching, optimizing textbook structure and content, and adopting diversified teaching methods and means.

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