DEVELOPMENT OF ENGLISH INSTRUCTIONAL MEDIA FOR CHANTHABURI-BASED CONTEXT MATERIALS: A CASE STUDY WITH PRIMARY 5 AND 6 STUDENTS AT BAN THUNG BON SCHOOL AND WAT THONG THUA SCHOOL
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Abstract
Introduction: English language instruction has a significant impact on students' learning outcomes. However, locally contextualized English teaching materials in Chanthaburi remain limited. Objectives: This study aims to investigate the problems of English language instruction in Primary 5 and 6 at Ban Thung Bon School and Wat Thong Thua School in Chanthaburi Province, design and develop English instructional materials for communication that integrate the local context of Chanthaburi for primary school students, and examine teachers' and students' satisfaction with the developed materials. Methods: A mixed-methods approach was employed, combining qualitative and quantitative research. The qualitative phase involved interviews with two primary 5 and 6 teachers, using purposive sampling and semi-structured questionnaires to identify teaching problems and design and develop the English instructional media for Chanthaburi-based context materials. The quantitative phase used questionnaires to evaluate the satisfaction of two teachers and 30 students. Data were analyzed through mean scores, standard deviations, and t-tests. Results: English teaching problems were linked to a focus on preserving local culture and the influence of Soft Power, resulting in insufficient materials addressing local tourist attractions, food, products, and orchard lifestyles across all four language skills. The study further demonstrated that the English communicative lessons developed for the local context of Chanthaburi improved students' learning outcomes. The pre-test mean score was 76.43%, while the post-test mean score was 77.43%, indicating the effectiveness of the materials with an efficiency ratio of 76.43/77.43. Teachers were most satisfied with the developed instructional materials in Chanthaburi contexts, with an average rating of 4.63. Meanwhile, students were most satisfied with the developed instructional materials on "Easily Understandable Content," which was not overly complicated, with an average rating of 4.90. Conclusion: The development of English instructional materials incorporating the local context of Chanthaburi, based directly on teachers' needs, enhances both teacher and student satisfaction with English language instruction.
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