Investigating Thai EFL Students’ Metaphorical Perception on Social Media

Main Article Content

Monthon Kanokpermpoon

Abstract

Social media is widely used in many different sectors worldwide. In language education, it can impact students’ language learning, and students may have diverse opinions about its use. This study aimed to explore how Thai university students conceptualise social media and their perceptions of it. An elicitation task, “social media is like … because …”, was used in an online questionnaire to gather responses from 145 students enrolled in an English course on language and social media at a university in Thailand. The results revealed six categories of social media: “personal space,” “society,” “information,” “communication,” “addiction,” and “necessity,” based on the participants’ local contexts, such as “7-11,” “Thai market,” “Oreo frappe.” The perceptions of social media included positive aspects related to personal storytelling, social connectivity, and information access; negative aspects concerning addiction, inauthentic behaviour, and FOMO (fear of missing out); and mixed perspectives on both its potential for personal expression and connection alongside risks to mental health and unrealistic self-presentation. These findings suggest practical applications for using social media in language education and highlight aspects of social media perceptions that could be incorporated into the English classroom.

Article Details

How to Cite
Kanokpermpoon, M. (2025). Investigating Thai EFL Students’ Metaphorical Perception on Social Media . LEARN Journal: Language Education and Acquisition Research Network, 18(1), 158–189. https://doi.org/10.70730/ZBJX8571
Section
Research Articles
Author Biography

Monthon Kanokpermpoon, Language Institute, Thammasat University

An Assistant Professor of Education at the Language Institute, Thammasat University. His research and publications focus on cognition in language education, curriculum and instruction, and second language learning.

References

Abdulaal, M. A. A.-D., Abuslema, N. F. M. A., Hal, A. Z. M., Amer, A. A., & Altohami, W. M. A. (2023). A multimodal investigation of EFL upper-intermediate learners’ conceptual metaphors of language learning with some psychological implications. Humanities and Social Sciences Communications, 10, 51. https://doi.org/10.1057/s41599-023-01546-9

Alharbi, A., Al-Saleh, A. N., Khan, F. Z. U., & Rashid, A. S. (2024). EFL students’ metaphorical perception of their learning experience. International Journal of Sciences: Basic and Applied Research, 72(1), 276-290. https://gssrr.org/index.php/JournalOfBasicAndApplied/article/view/16637

Bohnemeyer, J. (2021). Ten lectures on field semantics and semantic typology. Brill.

Bozzola, E., Spina, G., Agostiniani, R., Barni, S., Russo, R., Scarpato, E., Di Mauro, A., Di Stefano, A. V., Caruso, C., Corsello, G., & Staiano, A. (2022). The use of social media in children and adolescents: Scoping review on the potential risks. International Journal of Environmental Research and Public Health, 19(16). https://doi.org/10.3390/ijerph19169960

Erdem, C. (2018). Identifying university students’ perceptions of ‘English’ through metaphors. Online Journal of Education and Teaching, 5(3), 565-577. http://iojet.org/index.php/IOJET/article/view/415/254

Evans, V. (2019). Cognitive linguistics: A complete guide (2 ed.). Edinburgh University Press.

Gnach, A., Weber, W., Engebretsen, M., & Perrin, D. (2023). Digital communication and media linguistics: With case studies in journalism, PR, and community communication. Cambridge University Press.

Gulatee, Y., Combes, B., & Yoosabai, Y. (2021). Social media among Thai students: Narcissism, self-identity or empowerment? Higher Education Studies, 11(1), 79-93. https://doi.org/10.5539/hes.v11n1p79

Kaban, A. (2021). Metaphoric perceptions of teachers, students, and parents towards social media. International Journal on Social and Education Sciences, 3(3), 489-503. https://doi.org/10.46328/ijonses.192

Kamthoncharoenrung, T., & Bhovichitra, P. (2021, 30 April 2021). The impact of Instagram usage on self-esteem among young adults in Thailand. RSU International Research Conference 2021, Bangkok. https://rsucon.rsu.ac.th/files/proceedings/intersoc2021/2117_20210514181115.pdf.

Kanokpermpoon, M. (2023). Foundation English course development for Thai tertiary education: Learners’ perceived needs and factor analysis. rEFLections, 30(3), 671-694. https://doi.org/10.61508/refl.v30i3.267999

Kondratyeva, O., & Novoklinova, A. (2020). Metaphorical representation of “social networks” concept in the Russian online discourse. In N. L. Amiryanovna (Ed.), Word, utterance, text: Cognitive, pragmatic and cultural aspects. European Proceedings of Social and Behavioural Sciences (Vol. 86, pp. 709-716). European Publisher. https://doi.org/10.15405/epsbs.2020.08.84

Kövecses, Z. (2019). Some consequences of a multi-level view of metaphor. In I. N. i. Ferrando (Ed.), Current approaches to metaphor analysis in discourse (pp. 19-33). De Gruyter Mouton.

Lakoff, G., & Johnson, M. (1980). Metaphors we live by. The University of Chicago Press.

le Roux, D. B., & Parry, D. A. (2020). The Town Square in your pocket: Exploring four metaphors of social media. In M. Hattingh, M. Matthee, H. Smuts, I. Pappas, Y. K. Dwivedi, & M. Mäntymäki (Eds.), Responsible design, implementation and use of information and communication technology (pp. 187-198). Springer International Publishing. https://doi.org/10.1007/978-3-030-45002-1_16

Lehmann, W. (2024). Social media theory and communications. Routledge.

Low, G. (2017). Eliciting metaphor in education research: Is it really worth the effort? In F. Ervas, E. Gola, & M. G. Rossi (Eds.), Metaphor in communication, science and education (pp. 249-266). De Gruyter Mouton. https://doi.org/10.1515/9783110549928-014

Nasution, A. K. P. (2022). Social media used in language learning: Benefits and challenges. Journal of Linguistics, Literature and Language Teaching, 1(2), 59-68. https://doi.org/10.37249/jlllt.v1i2.396

Nguyen, L. T. T. (2023). Social media’s untapped potential in English language teaching and learning at a Vietnamese university. Issues in Educational Research, 33(3), 1084-1105. http://www.iier.org.au/iier33/nguyen-l.pdf

Page, R., Barton, D., Unger, J. W., & Zappavigna, M. (2014). Researching language and social media: A student guide. Routledge.

Reinhardt, J. (2020). Metaphors for social media-enhanced foreign language teaching and learning. Foreign Language Annals, 53, 234-242. https://doi.org/10.1111/flan.12462

Sağar, M. E., & Özçelik, T. (2023). Metaphor perception of adolescents towards the concept of social media. Journal of Family, Counseling and Education, 8(1), 25-40. https://doi.org/10.32568/jfce.1250896

Seargeant, P., & Tagg, C. (2014). Introduction: The language of social media. In P. Seargeant, & C. Tagg (Eds.), The language of social media: Identity and community on the Internet. Palgrave Macmillan.

StatCounter. (2024). Social media stats Thailand: June 2023-June 2024. https://gs.statcounter.com/social-media-stats/all/thailand

Tan, S. (2022). Generational trends in Thailand’s social media use: How Gen Z differs from other age groups. https://business.yougov.com/content/44004-generational-trends-thailand-social-media-Gen-Z

Thianthai, C. (2022). Thai digital natives’ identification and experience of social media cyberhate patterns. Journal of Language and Culture, 14(1), 76-98. https://so03.tci-thaijo.org/index.php/JLC/article/view/262390

Wan, W. (2012). An examination of the validity of metaphor analysis studies. Metaphor and the Social World, 1(2), 261-287. https://doi.org/10.1075/msw.1.2.07wan

Wisessathorn, M., Pramepluem, N., & Kaewwongsa, S. (2022). Factor structure and interpretation on the Thai-Social Media Engagement Scale (T-SMES). Heliyon, 8(7), e09985. https://doi.org/10.1016/j.heliyon.2022.e09985

Woodrow, L. (2014). Writing about quantitative research in applied linguistics. Palgrave Macmillan.

Zhang, X. (2021). Development and critiques of conceptual metaphor theory. Theory and Practice in Language Studies, 11(11), 1487-1491. https://doi.org/10.17507/tpls.1111.18