Changes in Beliefs and Interpretation of Nezha Cultural Symbols: Creative Research on Picture Book Design

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Pitiwat Somthai
Panu Sruaysuwan


The article is part of research on “Changes in beliefs and interpretation of Nezha cultural symbols: Creative research on picture book design”. The study found that 1) the universal value of Nezha beliefs and culture shows the diversity and richness of human culture. 2) From analyzing various styles and appearances of Nezha and portrayed in the styles of "Superhero" found that this transformation of Nezha’s image reflects the diversity and openness of social culture. For a multicultural world, the image of a superhero is important internationally and across cultures, can promote exchange and integration between cultures, to build a harmonious society and participation of the people. 3. From the creation and development of the Nezha picture book, it was found that the application and representation of Nezha’s new image on the picture book "Little God Nezha" this time adds artistic charm and aesthetic value to picture books as well, and is also one of the tools used to propagate Chinese culture effectively.

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How to Cite
YANG, F., Somthai, P., & Sruaysuwan, P. (2023). Changes in Beliefs and Interpretation of Nezha Cultural Symbols: Creative Research on Picture Book Design. Asian Creative Architecture, Art and Design, 36(2), 16–35. Retrieved from
Research Articles


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