EFFICIENCY IN ELECTRONIC GOVERNMENT SERVICE ACCORDING TO IDDHIPADA OF BANGNGAM SUBDISTRICT ADMINISTRATIVE ORGANIZATION SRI PRACHAN DISTRICT SUPHANBURI PROVINCE

Abstract

This research article aimed: 1. To study the level of efficiency in electronic government operations of the Bang Ngam Subdistrict Administrative Organization, Si Prachan District, Suphan Buri Province, 2. To examine the relationship between the principles of Iddhipada and the efficiency of electronic government operations of the Bang Ngam Subdistrict Administrative Organization, Si Prachan District, Suphan Buri Province, and 3. To propose guidelines for improving the efficiency of electronic government operations based on the Iddhipada principles of the Bang Ngam Subdistrict Administrative Organization, Si Prachan District, Suphan Buri Province. A mixed-methods research design was employed. The quantitative research collected data from 346 eligible voters using questionnaires. Statistical tools used for data analysis included frequency, percentage, mean, standard deviation, and Pearson’s correlation coefficient. The qualitative research involved in-depth interviewing 10 key informants, including monks, academics, and local officials. The qualitative data were analyzed using descriptive content interpretation.

The results of the study revealed that: 1. the overall efficiency of electronic government operations was at a high level. When considering each aspect, resource cost-effectiveness had the highest average score, followed by quality, quantity of work, and speed, respectively indicating efficient, economical, and timely administration. 2. The principles of Iddhipada were found to have a moderately positive relationship with the efficiency of electronic government operations in Bang Ngam Subdistrict Administrative Organization (R=.429**). 3. The proposed guidelines for improving electronic government efficiency based on the Iddhipada principles include: Chanda (satisfaction) fostering a positive work atmosphere and motivation from supervisors; Viriya (effort) encouraging perseverance in self-development and continuous use of technology; Citta (attention) emphasizing determination, attentiveness, and a positive attitude toward assigned tasks; and Vimamsa (investigation) promoting rational analysis and decision-making. These approaches reflect a systematic enhancement of digital public administration.