ISSN online 2672-9954

ISSN print 1513-5667


Kasam Bundit University


1.To disseminate interdisciplinary academic and research articles as well as book and article reviews in education and psychology, communication arts, business administration, economics, political science and government, engineering, social sciences, arts and humanities, law and nursing science, etc.

2.To be a focal point for an exchange of ideas, arguments, knowledge and new technology that can  lead to skills and capacity development for further development of academic works, studies, research and academic services of Kasem Bundit University faculty members, as well as universities and organizations in Thailand and international.

3.To promote cooperation and to be a platform for the presentation of academic articles in the fields of learning and teaching, research, social services, and cultural promotion of Kasam Bundit University staff, universities and other organizations in Thailand and international.



Prof. Surapongse Sotanasathien                  Faculty of Journalism and Mass Communication Thammasat University 

Prof. Pongpan Kirdpitak                                Faculty of Psychology, Kasem Bundit University

Prof. Yuwat  Wutthimethi                              Faculty of Social Development and Administration, Kasetsart University

Assoc. Prof. Samuel M. Schreyer                  Faculty of Economics,  Fort Hays State University

Assoc. Prof. Somphot Lamsuphasit              Faculty of Psychology, Chulalongkorn University

Assoc. Prof. Phanarat  Panmani                    Department of Commerce and Accountancy, Thammasat University

Assoc. Prof. Rachen Chinthayarangsan       School of Development Economics, National Institute of Development Administration

Assoc. Prof. Kopchai Dethan                        Fculty of Engineering, King Mongkut's Institute of Technology, Ladkrabang

Assoc. Prof. Nathabhol Khanthachai           Graduate School, Kasem Bundit University.

Assoc. Prof. Ranchuan Kamwachirapitak     Faculty of Psychology, Kasem Bundit University

Assoc. Prof. Bordin Rassameethes               Faculty of Business Administration, Kasetsart University

Assoc. Prof. Sataporn D. Na-Chumphae       Faculty of Architecture, Kasem Bundit University

Dr.Senee Suwandee                                      Office of the President, Kasem Bundit University.

Lecturer Dr. William    R.  James                   Faculty of Humanities and Liberal Arts, Kasem Bundit University






Assoc. Prof. Nathabhol Khanthachai


Lecturer Dr. William    R.       James 

Assiociate Editor

Asst. Prof. Chiratus Ratanamaneichat 

Assistant Editor

Asst. Prof. Vichai Thosuwonchinda

Assistant Editor

Asst. Prof.  Nuchamon James

Assistant Editor

Dr. Sucheep Phiriyasamith

Assistant Editor

Dr. Wannapa Wamanond

Assistant Editor

Ms.Tippanad Chareerak

Editorial Staff




Education and Psychology


Prof. Janja Suwanatat 

Srinakharinwirot University

Prof. Pongpan Kirdpitak

Kasem Bundit University

Prof. Sriya Niyomthum

Kasem Bundit University

Assoc. Prof. Ranchuan Kamwachirapitak

Kasem Bundit University

Assoc. Prof. Prasarn Malakul Na Ayudhaya

Kasem Bundit University

Assoc. Prof. Somtawin Wijitwanna

Sukhothai Thammathirat Open University

Assoc. Prof. Laddawan Na Ranong

Sukhothai Thammathirat Open University

Assoc. Prof. Sompoch Iamsupasit

Chulalongkorn University

Assoc. Prof.  Paisal Wangpanich

Independent Scholars

Asst. Prof. Monthira Charupheng                

Srinakharinwirot University



Communication Arts


Assoc. Prof. Sakon      Poongamdee

Sripatum University

Asst. Prof. Suthep       Dechacheep

Kasem Bundit University

Asst. Prof. Supaporn Sridee

Sukhothai Thammathirat Open University



Business Administration


Prof. Emeritus Sutam Lertpongprasert

Siam Technology College

Assoc.Prof. Natepanna  Yavirach

Rajamangala University of Technology, Thanyaburi

Asst. Prof.  Chairit Thongrawd

Suan Sunandha Rajabhat University

Asst. Prof. Ing-on  Tanpan

Kasem Bundit University

Asst. Prof. Sawaros Kanyapakkajon

Kasem Bundit University

Lecturer Dr. Gesiree Panthura

Independent Scholars

Lecturer Dr. Rungarun Khasasin

Thai-Nichi Institute of Technology (TNI)

Lecturer Dr. Krisada Chienwattanasook

Rajamangala University of Technology, Thanyaburi




Assoc. Prof. Charin Charoensriwatthanakul

Ramkhamhaeng University

Assoc. Prof.  Nathabhol Khanthachai

Kasem Bundit University

Assoc. Prof. Samuel M. Schreyer

Fort Hays State University   

Assoc. Prof. Kanchana Tanmavad

Ramkhamhaeng University

Asst. Prof. Chiratus Ratanamaneichat           

Kasem Bundit University

Dr. Senee Suwandee  

Kasem Bundit University


Political Science and Administration


Prof. Thinapan  Nakata

Council for National Reformation Movement

Prof. Yuwat   Wutthimethi

Kasetsart University

Assoc .Prof. Jumpol  Nimpanich

Rangsit University

Assoc. Prof. Uthai  Laohawichean

Ramkhamhaeng University

Assoc. Prof. Pakron Preyakron

Kasem Bundit University


Engineering and Applied Sciences


Asst. Prof. Somchai  Hiranvarodom

Rajamangala University of Technology


Assoc. Prof. Sataporn D. Na-Chumphae

Kasem Bundit University

Asst. Prof. Adis Idris Raksamanee

Kasem Bundit University

Dr. Charuvan Kasemsap

Kasem Bundit University


Social Sciences


Asst. Prof. Chanuan Uakarn

Asso. Prof. Chumpol Nimpanich

Prof. Dr. Yuwat Wuttimedhee  

Kasem Bundit University

Rungsit University

Kasetsart University



Liberal Arts and Humanities


Asst. Prof. Suthasinee Piyasuntha

Thammasat University

Asst. Prof. Nuchmol James    

Kasem Bundit university

Dr.Willam James

Kasem Bundit University





Prof.  Thera Sritammarak

Dhurakij Pundit University

Prof. Emeritus Witsanu Kroa-Ngam

Government House

Asst. Prof. Prasarn Boonsobhak

Kasem Bundit University

Assoc .Prof. Phoom Chokmok

Dhurakij Pundit University








          Kasem Bundit University Journal was published for the first time in 1999, 6 years after the establishment of Kasem Bundit University in 1993 by an approval of the Ministry of Education in Thailand. To provide a plat form for an exchange of ideas, arguments, knowledge, and new technology, KBU Journal publishes academic articles in both Thai and English Languages twice a year by students, faculty members, scholars and practioners from the University and organizations both in Thailand and overseas. In 2017, articles in Thai language are published in separate volume from those in English Language. As a result, KBU has both Thai and English versions of journals at present, Thai version of which being published twice a year (January – June, and July – December) where as its counterpart in English once a year in September.


Duties of Authors

       Authors of articles should follow international standards and practices in the preparation of their papers. They should present an accurate account of the work performed that contain sufficient data and references. Authors may refer to the Journal’s guidelines for further publication details and fill in the form for details about themselves. Additionally, they should ensure that their works are original, and if the work and/or words of others are used, it/they must be appropriately cited or quoted with permission where necessary.

        In general, the author should not submit for consideration in another journal a paper that is being considered for publication, or has been published previously.

       Authorship should be limited to those who have made a significant contribution to the paper. Authors and co-authors have seen and approved the final version of the paper and have agreed to its submission for publication.

 Duties of Reviewers

          Any manuscripts received for review must be treated as confidential documents. Any selected peer reviewer who feels unqualified to review or knows that its prompt review will be impossible should notify the editor and decline to participate in the review process. In the case that there are some ethical issues in the paper, e.g. substantial similarity or overlap between the manuscript under consideration and any other published paper, he/she should bring these to attention of the editor.

 Duties of Editors

          The editors are guided by the policies of the journal’s executive editors and editorial board and constrained by such legal requirements as lebel, copyright infringement and plagiarism. They shall ensure that the peer review process is fair, unbiased and timely and done confidentially by at least two external and independent reviewers.

 Duties of the Publisher

          The publisher has a supporting, investing and nurturing role in the publication and distribution of the Journal, but also is ultimately responsible for ensuring the proper practices, particularly those concerns with the authors, peer reviewers and editors, are followed in its publications. The publisher is the owner of the Journal and the articles contained therein.




      Any attitude and opinions herein the Kasem Bundit University Journal belong to the authors. Kasem Bundit University and Editiors are not necessarily in an agreement with them.