The precautionary behavior against PM 2.5 exposure

บทคัดย่อ

This article presents an integrated theoretical framework combining Protection
Motivation Theory (PMT), Precautionary Principles (PP), and the Precaution
Adoption Process Model (PAPM) to analyze precautionary behavior in response
to PM2.5 exposure. The framework examines how various information
channels influence decision-making processes, from awareness to action,
through cognitive assessments and stages of precaution adoption behaviors.
By incorporating a public attention index based on internet searches, the
framework links individual-level processes and population-level indicators
of concern regarding PM2.5 issues. This integration offers insights for
environmental health research and risk communication, informing targeted
strategies to promote protective behaviors against air pollution and other
environmental threats. The framework suggests that effective interventions
should be tailored to different stages of awareness and decision-making,
considering various information sources and their impacts. Potential
applications include enhancing risk communication strategies, targeting specific
demographic groups, and addressing barriers to the adoption of protective
behaviors.