Charter Role, Community Enterprise Mechanism in Driving for Sustainability: A Case Study “HUG GREENGROUP” Ban Na Kao Kiew, BanKiew Subdistrict, Mae Tha District, Lampang Province

Abstract

Abstract

The purpose of this paper aimed to (1) analyze the context of the Hug Green community enterprise group, Ban Na Kao Kiew, and (2) study the charter role of Hug Green community enterprise mechanism in driving for sustainability, Ban Na Kao Kiew, Ban Kiew sub-district, Mae Tha district, Lampang province.       It was a participatory action research that employed the interview method. The 66 interviewees were representatives of all 50 household members, three delegates from Maetha sub-district municipality, one village headmen of Moo 4, Ban Kiew, six community leaders, five of village council members, and one group president. The data were analyzed with content synthesis.

                Results indicated that most of the main occupations of the Hug Green community enterprise group, Ban Na Kao Kiew, Moo 4, Ban Kiew subdistrict, Mae Tha district, Lampang province are farming and agriculture, both organic and chemical agriculture. Besides main occupations, they had part-time self-employment by raising animal husbandry and freelancers that affected the community income uncertainly. The farmers' effects by using chemicals inspired them to develop themselves and their families, so they had started planning to grow organic vegetables and did not use chemicals in farming and agriculture for reducing chemical residues in agricultural products and the environment under the philosophy of the sufficiency economy.

                Establishment of community enterprise groups by mobilizing group members funding and resources through the seven-pronged were (1) Conserve local wisdom (2) Unity (3) Live life according to the sufficiency economy philosophy (4) Good physical and mental health (5) Safety in life and property (6) Conserve the environment and (7) Members Liabilities decreased. The idea of the charter role of Hug Green community enterprise led to member operation for sustainability through their incomes or extra earnings that affected to their better quality of life. They enjoyed happily to join activities together under the resources available in Ban Na Kao Kiew community.     It can be concluded that members were involved in every steps through individual experience by dividing the needs and abilities of each person, including the inner and outer working network communities by assisting one another.

Key Words: Charter Role, Community Enterprise Group, Community Enterprise Driving Mechanism, Strength and Participation