THE DEVELOPMENT MODEL OF GASTRONOMIC CITY WITH CREATIVE ECONOMY CONCEPT OF BANGKOK

Abstract

This research was a qualitative research in order to reveal the development of gastronomic city in the concept of creative economy in Bangkok. The research and the data collection with the opinions of people who are involved in both academic and practical experience, analysis of readiness, problems and obstacles of Bangkok. In the research, it was found that the context of Bangkok must reflect the uniqueness of community and local. It is a factor in the development of creative economy and sustainable economic value of the community. There are several supporting factors., such as 1. Gastronomy Culture 2. Farm Life Preservation 3. Appropriate Scale Infrastructure: Scale Infrastructure 4. Research Collaborations Training, Testing, etc. Reading to Food5. Education and Awareness-raising of Food Hygiene & Nutrition for Society 6. Governance, leadership & support 7. Food Cluster Development and Business Network 8. Market Expansion for Local Food Targeting for Visitors. Therefore, the food culture of Bangkok, art and culture for a long time in the culture of traditional cooking (Slow Food) is a cooking that focuses on cooking using natural ingredients, without from chemicals and other additives It is the development of food tourism in Bangkok that must make a difference to the food tourism market of other countries.