THE TENDENCY OF POST-MODERN ARTIST AND FILMMAKERS PRONE TO UTILIZE NEW MEDIUMS AND TECHNOLOGIES IN ORDER TO REVEAL THE CONDITION OF THEIR CONTEMPORARY ERA.
Keywords:
Social medial, New Medium, Art's activity, Fluxus movement, Dada or Dadaism, Vernacular vidAbstract
In the contemporary world the evolution of medium and technology has been dramatically influenced to humanity. The newest technology is applied and utilized by people from all over the world. A vast number of opportunities is afforded by the modernist events, which play an important role in almost all fields of human activity. Although, some critics maintain that the new medium is especially problematic in terms of the copyright issues such as YouTube, Vimeo, and Spotify, there are some opponents maintain that these improvements of technology have been supporting the mankind's life in the easier way. For example, the basic black and white Portapaks, have significantly improved the activity of artists and filmmakers from its light weight. Moreover, in Nam June Paik’s video artworks and the Fluxus strategy is the importation of television set into the art world anaesthetized, which was the genre of art that can elevate this new form to be equal status with others such as Sculpture and Painting. Indeed, Nam June Paik’s video artworks might be considered the new form of art activity that is called Anti- art. However, the meaning of it does not against any idea of art's society. It reveals the dramatically modern of art concept to the world. It is similar concern with the social aspect about the sculpture and painting when they were revealed to the people form their first time. The mankind might think these arts are strange and called they to something that the same kind of anti-art as well. From this point of view shows that this genre of new mediums might be the normal television broadcast in the future as the corporate monopoly of the one way broadcast television system we use now. The author believes that people in the future will have many choices of the medium's consumption and they cannot live without the technology since now on.
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