Organic Tourism Model of Ban Huai Khamin, Mae Na Chon Subdistrict, Mae Chaem District, Chiang Mai Province in Thailand

Abstract

          This research aims to: 1) study the potential of organic tourism at Ban Huai Khamin 2) evaluate organic tourism destination management at Ban Huai Khamin. 3) determine the organic tourism model of Ban Huai Khamin. The study used mixed methods. The experimental instruments used in this research were a questionnaire. The data was collected from 63members of the organic agriculture community enterprise group, Ban Huai Khamin, and analyzed with descriptive statistics and Pearson Correlation. The finding indicated that the overall potential of organic tourism was at an average level, the research found that the overall evaluation of organic tourism destination management was at a high level. After determining the organic tourism model of Ban Huai Khamin, it was found that the determine appropriate management of organic tourism, determine the organic tourism routes to be consistent with the resources of area, schedule organic tourism to be consistent with production season.

          The results of this paper suggest that the marketing, services, carrying capacity should be developed and the attraction management, activities management, accessibility management, accommodation management, it is an important to the organic tourism destination management.