COMMUNITY SATISFACTION TOWARD PUBLIC SERVICES PROVIDER OF BUENG YITHO MUNICIPALITY IN SUB-DISTRICT THUNYABURE PATHUM-THANI PROVINCE

Abstract

This research aims to (1) survey the personal factors, participation, and levels of people satisfaction towards public services provider of Bueng Yitho Municipality (2) compare the differences of the personal factors with people satisfaction level. (3) analyze the effect of participation on people's satisfaction. This research was survey research, testing 489 samples using systematic random sampling techniques. The data were collected by questionnaire, depth interview, and focus group. The statistics used in the research were the descriptive statistics and t-test, one-way ANOVA, Multiple regression was used to test the hypotheses. The findings found that (1) the personal factors of the samples were mainly females, aged over 50 years old, bachelor degree level of education, Buddhist, self-employed, average monthly salary 7,001 12,000 Baht, over 10 years being the community residence. The sample group had the participation in public services of the Bueng Yitho Municipality in low level (3-4 times/year). The people had medium level of satisfaction for public services and had the highest satisfaction on the convenience of services provided. (2) Level of satisfaction differed with age, education level, income, and the length of time being the community residence. (3) the people participation in public service activities and information received affected the level of satisfaction towards public services provider