Approaches for Development of Natural Tourism in Satun Province

Abstract

The objectives of this research are 1) To study provincial houses in the development of natural tourism 2) to develop guidelines for natural residences in Satun Province 3) to find guidelines for natural tourism management. Using a high-level qualitative research methodology with 20 informants from government, private sector, sector, tourism academics and marketing academics.
The results of the study found that 1) Satun province has the potential to develop natural tourism. Based on sustainable integrated tourism 2) Guidelines for the development of natural tourism resources in Satun Province It was found that there was a need to develop human potential for community development through the participation process. Technology to create tourism innovations to the tourism 4.0 market Developing a standardized tourism management system for the supply side To support international tourists and develop tourism routes in accordance with and connect with logistics systems and tourism market 3) Guidelines for promoting natural tourism in Satun Province Found that there should be a strengthening of the community economy, product development for the OTOP community And wisdom products And innovate the community's way of creating a competitive commercial brand Promote quality natural tourism advertising in Satun province. And promote conservation Restoring natural attractions of Satun Province