Promoting the Potential of Eco-Tourism in Mae Wang River Basin
Keywords:
Ecotourism, participation, community, Mae Wang River BasinAbstract
Thai and foreign tourists were interested in ecotourism as well as cultural heritage and way of life tourism, all of which being positive signs for ecotourism in Mae Wang River basin. The highland people particularly Pga K'nyau (Karen) who had settled here for over 200 years with a low level of education, exhibited a major role and high level of participation in conservation of natural resources which was typically connected with their way of life and farming culture. In promoting the ecotourism, conservation of natural resources and environment, and restoration of local cultures and heritage way of life, strategies of tourism marketing and advertisement are important and should be carried out immediately. Strategic plans for ecotourism development include projects to establish cultural center in Ban Pong Noi Mai, to improve physical environment and facilities for ecotourism in the community, to provide training for community to service the tourism activities, to conserve natural and cultural resources for ecotourism, to develop the strength of the community for the sustainable tourism management, and to advertise and promote the network of eco-cultural tourism. Ecotourism routes comprise Inthanon-Khun Wang-Pong Noi Mai-Mae Win.
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