Tourism for (Quality of) Life
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Abstract
Tourism is a travel to and stay in places outside their normal place of residence, which willing to Tourism is a travel to and stay in places outside their normal place of residence, which willing to travel for leisure and not related to other business purposes. No matter what kind of tourism, if tourists satisfy with their journey, it will initiate their positive quality of life. Life satisfaction or overall life happiness can be broadly mean the good quality of life or subject well-being. The individual well-being and positive life satisfaction would lead to good quality of life. This paper attempts to bring the meaning underline the purpose of tourism, which is Quality of Life (QOL), into the spotlight. QOL can be studied at all levels from individual to national level, which can be categorized into 2 groups namely: 1) objective QOL, which can be used as an economic indicators (for example; household income, cost of living, health etc.) and 2) subject QOL, which can be used as social indicators (for example; life satisfaction, happiness, subject well-being, quality of life etc.) Quality of life is an outcome from the integrating of physical, mind and spiritual. Using the quality of life theory of leisure travel satisfaction appended with well-being theory and satisfaction theory and also expectancy confirmation theory, norms theories, equity theory and self-congruity theory would be beneficial to tourism industry in terms of tourist loyalty, repeat patronage and word-of-mouth. This paper also discussed about the relationship of 8 QOL domains in area of tourism to create the innovative tourism model. The objective of this manuscript was to present an opinion of tourism in terms of understanding relationships and impact on QOL as well as holistic life. Tourism for all is the key to build up the quality of life and the better life. Tourism industry focuses on serving all the tourist’s desires emphasize on creating products and services for life up the quality of life. It can be said that tourism like elixir. Travel generates the leisure and relaxation; reduce stress, peace of mind and happiness. Positive life satisfaction would lead to overall good quality of life which genuinely consistent with the concept of tourism for (quality of) life.
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