Feasibility of the establishment of an automatic chilled ready-to-eat food factory


  • Urairat Maneerattanasak
  • Sujittra Prakhongsee
  • Worakorn Dechachottanakul


Automatic Ready-to-Eat Food Plant, Financial Feasibility Study, Investments appraisal


The purpose of this academic article was to present a case study on the design and the financial analysis for the establishment of an automatic chilled ready-to-eat food factory. From the assumption of the production of two ready-to-eat products, the design of the soft automation process is suitable for financial considerations because the machines can be adjusted to be flexible according to the production of two products. The investment valuation was presented from payback period, net present value and internal Rate of Return. From the assumption that the investment 1,140 million baht with 100% production capacity 1.9 hundred thousand trays per day, the 10-year sales volume at 58 million trays per year with selling price 65 Baht per tray gave a payback period of 7.5, net present value (NVP) of investment was 193 million Baht and internal rate of return was 14.64%. The positive NPV, reasonable IRR and returned payback period were three worthy requirements for an investment.


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บทความวิจัย (Research Article)