Creating local food for health tourism by Ban Nong O Community, Mae Chan District, Chiang Rai Province

Abstract

The objectives of the research on Creating Local Food for Health Tourism by Ban Nong O Community, Mae Chan District, Chiang Rai Province were to: (1) study the situation of local food and raw materials to promote food tourism at Ban Nong O, Mae Chan District, Chiang Rai Province; (2) to examine the possibility of using local material found in Ban Nong O, Mae Chan District, Chiang Rai Province to create food menu for tourism; and (3) to promote the linkage of local food to health and wellness tourism by Ban Nong O community, Mae Chan District, Chiang Rai Province. The research illustrated that there were plenty of local food resources and raw materials found in the area. Community members were interested in participating in the research project and able to develop four local food menus, which identified community identity towards ingredients found in Ban Nong O and linked with tourism. The quality, taste, and organic reputation of food materials and ingredients of Ban Nong O, have attracted many food tourism entrepreneurs to select these local materials to supply for their food serving and services, in particular for local dinner serving styles, so-called Khantoke dinner, which very much attracts a group of food lover tourists as this is considered as a must try experience when visiting Chiang Rai, also helping to boost food tourism activities in Chiang Rai.